Flourish Archives - TK Creative

Things I want to wear this fall. In no particular

Things I want to wear this fall. In no particular order.

In early 2024 I rebranded from We Five Kings to Ti

In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.

@synskinaesthetics keeps me looking like I don’t n

@synskinaesthetics keeps me looking like I don’t need Botox.

G’s move in silence like lasagne.

G’s move in silence like lasagne.

Content fatigue? No worries. I have ideas 💡

Content fatigue? No worries. I have ideas 💡

We made it thru the summer. Now let’s get lunch.

We made it thru the summer. Now let’s get lunch.

Summer boys are my favorite but god am I glad they

Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.

Yesterday I sat down for a meeting about a holiday

Daily reminder.

Daily reminder.

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Flourish · March 15, 2019

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			Things I want to wear this fall. In no particular
									
		
	

	
		
			In early 2024 I rebranded from We Five Kings to Ti
									
		
	

	
		
			@synskinaesthetics keeps me looking like I don’t n
									
		
	

	
		
			G’s move in silence like lasagne.
									
		
	

	
		
			Content fatigue?  No worries. I have ideas 💡
									
		
	

	
		
			We made it thru the summer. Now let’s get lunch.
									
		
	

	
		
			Summer boys are my favorite but god am I glad they
									
		
	

	
		
			Yesterday I sat down for a meeting about a holiday
									
		
	

	
		
			Daily reminder.
									
		
	

	
		
			New Orleans thinks they’re so special. Because the

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