You can’t be messy and not end up in the mess. #ap You can’t be messy and not end up in the mess. #aproverb
Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
Summer boys are my favorite but god am I glad they Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.
Yesterday I sat down for a meeting about a holiday Yesterday I sat down for a meeting about a holiday collaboration (PS I am so excited to show y’all!)

It is August and that is not early. That is right on time.

Most people start thinking about holiday content in October. By then you have already missed brand collab deadlines, photographer availability, and Pinterest’s content window. The creators and small businesses that win the holiday season start planning now.

Here is what your August should look like:

-Pitch brands you want to work with — they are finalizing budgets right now
-Book your holiday shoot — photographers fill up fast in the fall
-Get your Halloween content on Pinterest — it needs 60 days to develop, that window is now
-Start mapping your anchor dates and working backwards

The collab I met about yesterday has a hard deadline of October 7th. That is 2.5 months before Christmas. Paid collabs have a process: outreach, contracts, approvals, posting. There is no rushing that timeline.

And here is something most people do not think about. Online buying starts plateauing around December 15th. If you are an affiliate seller or an online business your sales need to happen before that date. Local businesses have a little more runway but do not rely on it.

Christmas content needs to be on Pinterest no later than October.

Your holiday shoot needs to happen in September.
Your brand pitches need to go out now.

The holiday season is closer than you think.

Save this and open your calendar today.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
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Family · May 27, 2024

Taking Your Kid to Their First Concert

I was talking to a friend the other day about how much I enjoy this stage of having kids. I always thought I enjoyed the baby years, but as they have gotten older, I’ve realized that I might have just told myself that to get through the chaos of early parenting. Watching the boys grow and develop their own likes and dislikes is such a fun part of being a parent. I get to teach them about things I love, and they teach me things too.

Pax and I at The Bad Bunny Concert
Peyton and I at the Drake Concert

In December, we bought several Pelicans tickets as part of the kids’ Christmas gifts. One night at a game, Peyton saw that Drake was coming to town and asked if we could go together. Our family loves live music, so going to a concert with the kids was something I was excited about. After discussing it with Justin, we decided to go for it.

Not long after I took Peyton to see Drake, Paxton wanted to go to a concert too. He chose Bad Bunny, and I got us tickets to see him perform. Since the older boys are only 11 months apart, they always want to do something as soon as the other one has done it. Porter, our youngest, will have to wait until he’s 10 or 11 for his turn.

Bad Bunny Concert
Drake Concert

It had been a while since I attended a concert, so here are a few things I had forgotten:

Parking is Wild: The parking situation for Drake was especially chaotic. I wish we had left the house much earlier than we did. It took almost two hours to get to the city, and then we had to park and walk. When I went back with Pax to see Bad Bunny, I left earlier and parked on Poydras Street, which made for a much better experience.

Everything Starts Late: My kids are not patient, and concert schedules don’t help. Peyton and I arrived a bit late for Drake, which meant we missed some of the opening acts. For Bad Bunny, we arrived too early and had to wait inside for about two hours. The waiting was tough, but once the concert started, they completely forgot about it.

Late Nights: Both concerts ended past midnight. Why can’t concerts start at 5 PM? For someone who’s usually in bed by 8 PM, it was a long night. The only downside to living on the Northshore is the long drive home after a late evening.

Peyton with Drake
Peyton before the Drake Concert

Both concerts were great experiences, and I would do it again with them. I had a long conversation with each of them before their concert about how these are adult events and that they needed to act accordingly. I wanted to make sure they understood the importance of respecting people’s space and having proper concert etiquette.

One last thing: I used SeatGeek to purchase our tickets. I bought both sets on the secondary market and probably paid a bit more because of it. For Drake, I picked seats in the upper bowl of the arena because Peyton can be sensitive to light and sound. For Bad Bunny, we lucked out and got seats in the Hub Suites. If I had to do it again, I probably wouldn’t choose the suites because the vibe is different. There’s something about being packed in with the regular crowd that feels right for a concert.

Both kids asked to be on the floor next time, but I told them that’s an experience for high school or college friends—mom is too old for that.

Bad Bunny Concert

My parenting philosophy has always been to just try it. We’ve had wonderful experiences, terrible ones, and often there’s a 15-minute span during any outing where I wonder, “Why do we even leave the house?” It’s always a little crazy, but I never regret the memories I’m making with them, no matter how wild things get. For now, I’m savoring the fact that their first concert experience was with mom.

XO,

Tiffany

In: Family · Tagged: Bad Bunny Concert, concert, concerts with kids, concerts with tweens, Drake Concert, spending time with kids, things to do with teens

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I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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You can’t be messy and not end up in the mess. #ap You can’t be messy and not end up in the mess. #aproverb
Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
Summer boys are my favorite but god am I glad they Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.
Yesterday I sat down for a meeting about a holiday Yesterday I sat down for a meeting about a holiday collaboration (PS I am so excited to show y’all!)

It is August and that is not early. That is right on time.

Most people start thinking about holiday content in October. By then you have already missed brand collab deadlines, photographer availability, and Pinterest’s content window. The creators and small businesses that win the holiday season start planning now.

Here is what your August should look like:

-Pitch brands you want to work with — they are finalizing budgets right now
-Book your holiday shoot — photographers fill up fast in the fall
-Get your Halloween content on Pinterest — it needs 60 days to develop, that window is now
-Start mapping your anchor dates and working backwards

The collab I met about yesterday has a hard deadline of October 7th. That is 2.5 months before Christmas. Paid collabs have a process: outreach, contracts, approvals, posting. There is no rushing that timeline.

And here is something most people do not think about. Online buying starts plateauing around December 15th. If you are an affiliate seller or an online business your sales need to happen before that date. Local businesses have a little more runway but do not rely on it.

Christmas content needs to be on Pinterest no later than October.

Your holiday shoot needs to happen in September.
Your brand pitches need to go out now.

The holiday season is closer than you think.

Save this and open your calendar today.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
Daily reminder. Daily reminder.

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