Fridays thought. Fridays thought.
Have you been to Disney or Universal in the summer Have you been to Disney or Universal in the summer?  What was your experience?  To me, I’d go back this time of year again because the crowds were so small. I can deal with the heat if I don’t have to wait 90 minutes for every ride! 

Despite the heat we had a great time for @paxton2short’s 13th birthday trip!!
This Fourth of July all I can think is… the type o This Fourth of July all I can think is… the type of girl like Erica are only in America 🇺🇸
I like the together part but @synskinaesthetics is I like the together part but @synskinaesthetics isn’t letting me get old.
As the high holy day of swimsuits approaches a few As the high holy day of swimsuits approaches a few things I want you to remember. 

1. Your body is a swimsuit body. 
2. Having fun > anyone’s opinion 
3. It’s too hot for clothes. 

The only thing standing between you and the swimsuit is you.
Two accounts. Two viral moments. Same month. I ha Two accounts. Two viral moments. Same month.

I have been managing social media long enough to know that you cannot plan to go viral. That is still up to the social media gods. What you can control is what happens when it does.

My client John Exnicios creates real estate content. We had been watching his views tick up and had a feeling something was building. We created a short funny reel and watched it go from 30k views overnight to just under 275k. 145k accounts reached. About 100 new followers.

My own viral post was a carousel. It had a second wave at the 72 hour mark and ended with 325k views, 243k accounts reached, and 700 new followers.

Here is what both accounts had in common when the numbers started moving. People went straight to the account page and then to the pinned posts. A strong bio and strong pinned posts are what turn viral views into followers. You have to be ready before it happens.

While it is happening — post stories, respond to comments, and go interact with the accounts that engaged with your content. Show up like a real person.  Do not post on your grid until the content stops growing. Let the algorithm keep pushing it.

After — lean into what worked. Plan content around it. Do a reintroduction post for your new followers. They just found you so tell them who you are.

The viral moment is the beginning. Not the end.
Save this for when your moment comes.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
One of the biggest mistakes I see on social media One of the biggest mistakes I see on social media is relying on the “Email” or “Call” buttons for people to contact you.

People want the path of least resistance. If someone has to hunt for your contact information, there’s a good chance they’ll move on.

Make it incredibly easy to reach you.

Include your email address, phone number, or a direct link right in your bio so it’s visible at a glance. The fewer clicks it takes, the more likely someone is to actually contact you.

Don’t make potential clients work to give you business.
Did you know I send three newsletters every single Did you know I send three newsletters every single month? Free. 

If you found me recently, welcome. This is what I do beyond the grid.

The Creative Brief is my newsletter ecosystem and it covers everything I am passionate about. Style, personal branding, and content strategy. Three newsletters. Every month. Delivered straight to your inbox with no algorithm in the way.

The Edit drops the first Monday of every month. Style x Strategy hits the second Monday. Content in Style rounds it out on the fourth Monday.

This is content that actually moves the needle in your business and your creative life.

The link to subscribe is in my bio and in my stories. See you in your inbox.
Spent the morning celebrating my sweet parents 50t Spent the morning celebrating my sweet parents 50th wedding anniversary at Commander’s Palace for jazz brunch. I have to buy my kids new pants and collared shirts every time we come here.
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At Home, Fun, Kids, Life, Seasonal Guide · September 16, 2019

How to Overcome the Afternoon Boredom

Two times in the last week I have seen a post on Facebook asking, “What do you do with your kids after school that does not involve tv or an ipad?” This was definitely a struggle for me when the boys were younger. It’s a lot easier now to tell them to go ride their bikes or play in the back yard. We also have homework and reading some days. But even after all of that is done sometimes it’s like what do we do.

Lately I have been trying minimal tv at night and no tv in the mornings which means they need to be entertained or they are going to end up getting into some kind of mischief. These are a few of the things that we have done and are doing in the mornings and afternoons.

Chores

This may seem like I am putting my kids into child labor but they love doing chores. When they were little I would put socks on their hands and let them clean the baseboards. Now that they are older and can help more they do things like empty the dishwasher, put up clothes and clean the bathroom. They have daily chores they are responsible for and extra things they can pick up for money. Especially yard work. My kids love to rake and sweep and as soon as the leaves start falling they are looking for a job.

Color Scavenger Hunt

This is actually a lot of fun for any age and you can play it inside or outside. I have cards with colors on them that I will lay on the floor. Each person is responsible for finding an item that matches that color and place it in front of the card. Pretty simple and loads of fun.

Ice Tray Games

My mom taught me this one. Take an ice tray and depending on their age and motor skills they can put little items in to the cups with their fingers or if they are older try tweezers. You can use items like small pasta, googlie eyes, puff balls, cotton balls, beans and more. You can make this more challenging by encouraging them to color sort into the ice tray too.

Spice Jar Manipulatives

Another Mom game that she used to do with my boys. Take a used spice jar that has the holes in the top if it and have them slide small items like toothpicks into the holes. Easy and really beneficial for small motor movement and hand eye coordination.

Cook Dinner

This is something I need to do more with the boys. We have make your own pizza night every few weeks but I have been trying to get them more involved in the cooking process. Teaching them how to use kitchen appliances like the can opener and cutting veggies. It’s a simple way to teach them about measurements and cooking and also keeping them occupied.

Chalk Art

We always have sidewalk chalk on hand but this year I started drawing large squares and giving them a defined place to draw. Limiting them to a space makes them more creative because they look at it like a sheet of paper. They also love seeing their art until it gets washed away by the rain.

Homework at the park

I need it to be a little cooler before we do this but taking homework or an art project to the park is always fun! I like bringing blank sheets of paper for the boys to create on and you can draw what you see or trace items they find or even color rocks! Either way it is great to be outside and just good ot be in a new environment.

Mommy Says

Great one to do while you are doing dishes or another job and need the kids to be entertained. Just like Simon Says. I come up with fun names for exercises like lunges are duck walks and spinning is being a tornado. They love it and it helps get some of the energy out.

Butcher paper Art

You can get butcher paper or craft paper by the rolls and it is super cheap. I roll it out on the floor and secure it with blue painters tape and just let them have a blast with colors and markers. They love art projects where they can go wild!

What Does the Pet do?

This one was a suggestions I found online and a great one to help with language and creative thinking. What did the pet do? Come up with a fun story of what you think the pet did during the day when you were gone. Help them write it down or draw a picture to illustrate the story. You could even do this with wildlife in your back yard, what has the tree seen in his lifetime? WHat did the neighbors do today? THe list goes on an on.

In: At Home, Fun, Kids, Life, Seasonal Guide · Tagged: afterschool, afterschool ideas, fun kid ideas, school

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I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Fridays thought. Fridays thought.
Have you been to Disney or Universal in the summer Have you been to Disney or Universal in the summer?  What was your experience?  To me, I’d go back this time of year again because the crowds were so small. I can deal with the heat if I don’t have to wait 90 minutes for every ride! 

Despite the heat we had a great time for @paxton2short’s 13th birthday trip!!
This Fourth of July all I can think is… the type o This Fourth of July all I can think is… the type of girl like Erica are only in America 🇺🇸
I like the together part but @synskinaesthetics is I like the together part but @synskinaesthetics isn’t letting me get old.
As the high holy day of swimsuits approaches a few As the high holy day of swimsuits approaches a few things I want you to remember. 

1. Your body is a swimsuit body. 
2. Having fun > anyone’s opinion 
3. It’s too hot for clothes. 

The only thing standing between you and the swimsuit is you.
Two accounts. Two viral moments. Same month. I ha Two accounts. Two viral moments. Same month.

I have been managing social media long enough to know that you cannot plan to go viral. That is still up to the social media gods. What you can control is what happens when it does.

My client John Exnicios creates real estate content. We had been watching his views tick up and had a feeling something was building. We created a short funny reel and watched it go from 30k views overnight to just under 275k. 145k accounts reached. About 100 new followers.

My own viral post was a carousel. It had a second wave at the 72 hour mark and ended with 325k views, 243k accounts reached, and 700 new followers.

Here is what both accounts had in common when the numbers started moving. People went straight to the account page and then to the pinned posts. A strong bio and strong pinned posts are what turn viral views into followers. You have to be ready before it happens.

While it is happening — post stories, respond to comments, and go interact with the accounts that engaged with your content. Show up like a real person.  Do not post on your grid until the content stops growing. Let the algorithm keep pushing it.

After — lean into what worked. Plan content around it. Do a reintroduction post for your new followers. They just found you so tell them who you are.

The viral moment is the beginning. Not the end.
Save this for when your moment comes.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
One of the biggest mistakes I see on social media One of the biggest mistakes I see on social media is relying on the “Email” or “Call” buttons for people to contact you.

People want the path of least resistance. If someone has to hunt for your contact information, there’s a good chance they’ll move on.

Make it incredibly easy to reach you.

Include your email address, phone number, or a direct link right in your bio so it’s visible at a glance. The fewer clicks it takes, the more likely someone is to actually contact you.

Don’t make potential clients work to give you business.
Did you know I send three newsletters every single Did you know I send three newsletters every single month? Free. 

If you found me recently, welcome. This is what I do beyond the grid.

The Creative Brief is my newsletter ecosystem and it covers everything I am passionate about. Style, personal branding, and content strategy. Three newsletters. Every month. Delivered straight to your inbox with no algorithm in the way.

The Edit drops the first Monday of every month. Style x Strategy hits the second Monday. Content in Style rounds it out on the fourth Monday.

This is content that actually moves the needle in your business and your creative life.

The link to subscribe is in my bio and in my stories. See you in your inbox.
Spent the morning celebrating my sweet parents 50t Spent the morning celebrating my sweet parents 50th wedding anniversary at Commander’s Palace for jazz brunch. I have to buy my kids new pants and collared shirts every time we come here.
Why this outfit works. Episode 6. #whythisoutfitwo Why this outfit works. Episode 6. #whythisoutfitworks #ootd #capris #stylingcapris

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