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.
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Dress @paisleyboutique 
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Hair @alexisb_grayandgrahamsalon
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Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
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At Home, midlife, Style · January 1, 2019

We Five Kings in 2019

Happy New Year Y’all!  I love greeting each new year with anticipation of what is to come.  There is always a nice feeling that you are starting fresh with a new outlook on the year.

We have a lot of exciting things planned for our family this year and also for the blog.  I am excited to share with you that we are doing a small shift in focus for We Five Kings.

All of my adult life when people have asked me what I wanted to be or what I wanted to do I would tell them I want to be a connector.  I didn’t really always know exactly what that meant.  But I knew there was a need for people to get connected with information or people or services in their area.  I wanted to be the person who connected them with that.

This is what I want to be when I grow up and this year I want to move the blog in the direction of being your connector.

“Fashion is what you’re offered four times a year by designers. Style is what you choose.” – Lauren Hutton

Style.  Since starting this blog I have mainly focused on fashion.  This year I want to shift this focus to style.  Not just focusing on clothing but concentrating on how to style what is being offered in stores.  How to style things you already own.  How to bring a trend back into your wardrobe.  How to wear something like knee-high boots when you aren’t in your twenties anymore.  Style encompasses so much more than the fashion we are offered and I want to show you more.

Beyond clothing I want to bring you more content on home and entertaining.  Broadening my style focus will allow me to talk to you about styling things in different aspects of your life from what you are wearing to a party to how you can set a gorgeous table to how to decorate a beautiful Christmas tree.

“Midlife is not the time to disenchant ourselves.  It’s a time to turn on all our magic in full force.”
– Marienne Williamson

Midlife.  I am entering a new era this year as I will be turning 40 in March.  Will anything change on that date?  No, in reality it won’t.  However I can already see things changing in myself and in my friends.  I know women my age who are now being diagnosed with cancer, beginning menopause and having a hysterectomy.  We are beginning to see our friends stop having babies and start planning for life with teens.  We are also taking on new challenges.  Opening new businesses, fulfilling dreams, going back to work or cutting back on work.  Some of us are starting to think about retirement or sending kids to college.  This is a new space and I want to explore it with you.

I also want to use this space as an opportunity to empower women.  Sharing my own struggle with my weight this year has been cathartic for me and I know it has been helpful to others.  I want to talk more about body positivity and how it spreads beyond just our daughters and how it matters to our sons.  I want to bring you stories of women in our area and the wisdom they have to offer us on mothering and more.

“We Five Kings started as a wish, a hope and a dream of one day having a family of our own.” – Tiffany King

Family.  The one thing that will always stay the same at We Five Kings is that we are, at our core, a family focused blog.  I am a hot mess of a mom a lot of days and often think I am getting it all wrong.  I know I am not alone in this craziness and I love to be a light for you to know you are not alone.  Being a mom is hard.  So much harder than anyone ever told me it would be.  I love being able to share with you when we succeed and I also love the support I have received from you when I have failed.  I won’t ever get it all right and that’s ok.  I hope to share more ups and downs with you.

My goal is always to bring you content that I think will be useful and fun to read.  I hope that you always feel open to coming to me with suggestions.

We are welcoming 2019 and look forward to what this year will bring for our family and for this blog!  As always I am grateful for your continued support and for showing up here to my space.  Let’s do big things in 2019!

XO,

Tippy

In: At Home, midlife, Style · Tagged: 2019, blog, blogger, family, midlife, mommy blogger, we five kings

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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The good lighting. . . Dress @paisleyboutique Ea The good lighting. 
.
.
Dress @paisleyboutique 
Earrings @lechicmiami 
Hair @alexisb_grayandgrahamsalon
Sunset colors loading for the one and only @thekat Sunset colors loading for the one and only @thekatparker 49th birthday. #bendandsnap
You can’t be messy and not end up in the mess. #ap You can’t be messy and not end up in the mess. #aproverb
Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
Summer boys are my favorite but god am I glad they Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.

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