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.
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Dress @paisleyboutique 
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Hair @alexisb_grayandgrahamsalon
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Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
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At Home, Beauty, Life, midlife, Sponsored · May 1, 2024

Sunscreen for the Family

{This post is sponsored by Crown Laboratories and Blue Lizard Sunscreen. All thoughts, opinions and ideas are mine. I want to add that I started using this product long before they approached me and asked to collaborate. It’s important to me that you know I really believe in these products.}

I scream, you scream,
we all scream… for Sunscreen!

When I entered the world of adoption and raising kids that weren’t biologically mine I expected to encounter some issues as they grew. I did not expect one of those issues to be the level of difficulty in finding a sunscreen that worked for everyone.

In our family we have one child with Italian heritage and tans, one who is African American and Caucasian and tans and one who is fair and burns. Everyone in our family reacts to the sun differently. Everyone in our family needs sunscreen. Daily!

Our Difficulties.

Paxton (5) has struggled with eczema since he was a baby. We have finally been able to get it under control the last few years but one thing that will aggravate it is sunscreen. I quickly realized when he was a baby that I couldn’t use anything that was a spray. As soon as it was on him I would see the little eczema patches start to form on his arms and by his knees. Lotion sunscreen in a bottle was our only option and then we were limited by the ingredients. Anything with fragrance or oxybenzone seem to be the things that irritated his skin the most.

Last year I was introduced to Blue Lizard Sunscreen by my esthetician. I was explaining to her how difficult it was to find the right sunscreen for Paxton that worked for him and the rest of the family. She sent me home with some samples and I tried it on everyone that weekend. Magic! No eczema breakout and the coverage lasted for hours.

Myth Busters.

African American’s still need to wear sunscreen. This is a large misconception for people. Their dark skin is still susceptible to burning, premature aging and skin cancer. This is what made it even more important to have a sunscreen that worked for everyone in our family.

Being an Outdoor Family.

We find ourselves outdoors often. From soccer games to Mardi Gras to festivals and the pool we spend a large amount of time outside in the sun. The boys find this wonderful but for our skin it’s not going to be good long term unless we are all protecting our skin.

I personally have seen the difference that sun protection makes with my own skin. I am now making it more of a priority to apply sunscreen on my face and neck daily. We have also started to apply it daily to Justin’s head and the kids faces. Paxton also has a shaved head and when we are outside for any length of time I cover his head with a hat or apply sunscreen.

Choosing the right sunscreen for your family.

Since we all agree that everyone needs to use sunscreen, how do you know what to look for in purchasing the right sunscreen? First, know that many sunscreens on the market are full of ingredients they don’t need. Things to make them smell good, apply easier or feel lightweight. These ingredients don’t make you safer from the sun.

Mineral based sunscreens like Blue Lizard have zinc oxide as the active ingredient. Unlike a chemical based sunscreen that protects you once the UV rays have entered your skin mineral based sunscreen acts like a mirror and reflects the UV rays away from you. This makes the product safer and more effective.

Don’t believe me? Check them out on EWG.org. I use this website to check out all the products I use on the kids but especially sunscreen.

Your skin is the largest organ in your body and whatever you put on it is going to be absorbed. You need to protect your skin from the sun but you also need to protect your organs from chemicals via skin absorption. That’s why the choice we make in sunscreen is so important for us and our kids.

Special Offer.

Blue Lizard Sunscreen is offering a 30% discount to my followers by using code TIFFANY30. Visit their site here to order!

In: At Home, Beauty, Life, midlife, Sponsored · Tagged: anti aging, blue lizard, blue lizard sunscreen, crown labratories, family, outdoors, skin cancer, skin protection, soccer, sun protection, sunscreen, tanning

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Comments

  1. Christy says

    February 19, 2019 at 7:43 am

    Thanks for the info!!

    Reply
  2. Jess says

    February 19, 2019 at 8:35 am

    I love Blue Lizzard! Time to stock up, thanks for the discount code! ❤️

    Reply

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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The good lighting. . . Dress @paisleyboutique Ea The good lighting. 
.
.
Dress @paisleyboutique 
Earrings @lechicmiami 
Hair @alexisb_grayandgrahamsalon
Sunset colors loading for the one and only @thekat Sunset colors loading for the one and only @thekatparker 49th birthday. #bendandsnap
You can’t be messy and not end up in the mess. #ap You can’t be messy and not end up in the mess. #aproverb
Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
Summer boys are my favorite but god am I glad they Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.

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