OOTD from the @oldnavy x @altuzarra collab. OOTD from the @oldnavy x @altuzarra collab.
Last year I lost a friend to breast cancer. In 20 Last year I lost a friend to breast cancer.

In 2026 it is easy to feel like breast cancer is a beatable disease. And a lot of the time it is. But we have to be careful not to let that thinking make us forget that people are still dying from it. This past year our friend group has felt her absence in ways that are hard to put into words.

I am a busy person, and I do not always prioritize my health the way I should but this summer I booked my mammogram and I made sure not to reschedule it.

It is never a fun experience. But St. Tammany Women’s Pavilion does a beautiful job; the atmosphere is calm, the robes are warm, and they make something uncomfortable feel a little more manageable.

If you take one thing from this post let it be this.  Get checked. Make early detection a priority. If your provider is recommending a preventative screening, then get it done. Your health is your wealth. Not just because you want to live a long life but because you want the quality of that life to be worth living. Early detection saves lives.

Book the appointment.
Every time I bring up hashtags someone tells me th Every time I bring up hashtags someone tells me they do not work anymore.

Here is my take. Hashtags are still live on Instagram and they are still one of the main ways people search through the platform. Until Instagram tells us they are done I am going to keep using them, intentionally.

What has changed is how you should be using them.

Instagram has officially capped hashtags at 5 per post. Instagram made this change deliberately because stuffing 20 to 30 generic tags into every post was not serving anyone. Hashtags are no longer a reach tool. They are a clarity tool that helps the algorithm understand what your content is about.

5 intentional hashtags beat 30 random ones every single time.

Here is how to pick yours:

-Think about your niche, your audience, and your location
-Think about what someone would actually search — not what you would call your post
-A clown costume post might use #halloweencostume or #cosplay instead of #clowncostume because that is what someone searching for inspiration is actually typing

One more thing most people are missing. Instagram is leaning heavily into SEO and keyword search now. The words in your caption are doing work that hashtags used to do. Write descriptively and use natural language your audience would actually search. The algorithm is reading your words so give it something to work with.

Save this before you write your next post.
More digital strategy every Tuesday — follow along so you do not miss it.
As I’m planning out this years Halloween photo sho As I’m planning out this years Halloween photo shoot I had to circle back to this gem. I think this year will top it. I think 🤔 #halloween #costume #crystalball #cosplay #spookyseason👻
@tiffanitrancalix throws the best parties… #90snig @tiffanitrancalix throws the best parties… #90snight #justagirl
We’ve never met a theme we didn’t like. #october # We’ve never met a theme we didn’t like. #october #costumeseason #90snight
@blaumshavemorefun sent me this reel from @_memoir @blaumshavemorefun sent me this reel from @_memoirsofatraveler and I have never found a better description of my life. Every night out dancing ends with a PT appointment with @therapeuticbydesignpt the next week.  These knees are not 22 anymore.
The truth is I’m in a better mood when I like my o The truth is I’m in a better mood when I like my outfit #mirrorselfie
Gift guides are one of the most powerful tools a c Gift guides are one of the most powerful tools a creator has during the holiday season — and most people are not using them.

This is part one of two. Today we are talking about gift guides for creators. Next Tuesday we are talking about gift guides for retail businesses and small business owners. Save both.

Here is what a well built gift guide actually does for you as a creator:

	•	Drives affiliate revenue through platforms like LTK, ShopMy, Amazon Associates, Collective Voice, Mavely, and Howl
	•	Lives on your blog with its own URL so you own it and it keeps working long after the holidays
	•	Gives you content to distribute across every platform including two Pinterest pins per guide — one to your LTK post and one to your blog
	•	Opens the door to add gift guides as a bonus deliverable in brand collab pitches — and yes, services count too

Start by planning your categories. Gifts for her. Gifts under $50. Stocking stuffers. The more specific the guide the more useful it is — and useful content gets saved and shared.

The creators who win the holiday season start building now.

Save this and start planning your first guide this week.
More digital strategy every Tuesday — follow along so you do not miss it.
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At Home, Beauty, Life, midlife, Sponsored · May 1, 2024

Sunscreen for the Family

{This post is sponsored by Crown Laboratories and Blue Lizard Sunscreen. All thoughts, opinions and ideas are mine. I want to add that I started using this product long before they approached me and asked to collaborate. It’s important to me that you know I really believe in these products.}

I scream, you scream,
we all scream… for Sunscreen!

When I entered the world of adoption and raising kids that weren’t biologically mine I expected to encounter some issues as they grew. I did not expect one of those issues to be the level of difficulty in finding a sunscreen that worked for everyone.

In our family we have one child with Italian heritage and tans, one who is African American and Caucasian and tans and one who is fair and burns. Everyone in our family reacts to the sun differently. Everyone in our family needs sunscreen. Daily!

Our Difficulties.

Paxton (5) has struggled with eczema since he was a baby. We have finally been able to get it under control the last few years but one thing that will aggravate it is sunscreen. I quickly realized when he was a baby that I couldn’t use anything that was a spray. As soon as it was on him I would see the little eczema patches start to form on his arms and by his knees. Lotion sunscreen in a bottle was our only option and then we were limited by the ingredients. Anything with fragrance or oxybenzone seem to be the things that irritated his skin the most.

Last year I was introduced to Blue Lizard Sunscreen by my esthetician. I was explaining to her how difficult it was to find the right sunscreen for Paxton that worked for him and the rest of the family. She sent me home with some samples and I tried it on everyone that weekend. Magic! No eczema breakout and the coverage lasted for hours.

Myth Busters.

African American’s still need to wear sunscreen. This is a large misconception for people. Their dark skin is still susceptible to burning, premature aging and skin cancer. This is what made it even more important to have a sunscreen that worked for everyone in our family.

Being an Outdoor Family.

We find ourselves outdoors often. From soccer games to Mardi Gras to festivals and the pool we spend a large amount of time outside in the sun. The boys find this wonderful but for our skin it’s not going to be good long term unless we are all protecting our skin.

I personally have seen the difference that sun protection makes with my own skin. I am now making it more of a priority to apply sunscreen on my face and neck daily. We have also started to apply it daily to Justin’s head and the kids faces. Paxton also has a shaved head and when we are outside for any length of time I cover his head with a hat or apply sunscreen.

Choosing the right sunscreen for your family.

Since we all agree that everyone needs to use sunscreen, how do you know what to look for in purchasing the right sunscreen? First, know that many sunscreens on the market are full of ingredients they don’t need. Things to make them smell good, apply easier or feel lightweight. These ingredients don’t make you safer from the sun.

Mineral based sunscreens like Blue Lizard have zinc oxide as the active ingredient. Unlike a chemical based sunscreen that protects you once the UV rays have entered your skin mineral based sunscreen acts like a mirror and reflects the UV rays away from you. This makes the product safer and more effective.

Don’t believe me? Check them out on EWG.org. I use this website to check out all the products I use on the kids but especially sunscreen.

Your skin is the largest organ in your body and whatever you put on it is going to be absorbed. You need to protect your skin from the sun but you also need to protect your organs from chemicals via skin absorption. That’s why the choice we make in sunscreen is so important for us and our kids.

Special Offer.

Blue Lizard Sunscreen is offering a 30% discount to my followers by using code TIFFANY30. Visit their site here to order!

In: At Home, Beauty, Life, midlife, Sponsored · Tagged: anti aging, blue lizard, blue lizard sunscreen, crown labratories, family, outdoors, skin cancer, skin protection, soccer, sun protection, sunscreen, tanning

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Comments

  1. Christy says

    February 19, 2019 at 7:43 am

    Thanks for the info!!

    Reply
  2. Jess says

    February 19, 2019 at 8:35 am

    I love Blue Lizzard! Time to stock up, thanks for the discount code! ❤️

    Reply

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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OOTD from the @oldnavy x @altuzarra collab. OOTD from the @oldnavy x @altuzarra collab.
Last year I lost a friend to breast cancer. In 20 Last year I lost a friend to breast cancer.

In 2026 it is easy to feel like breast cancer is a beatable disease. And a lot of the time it is. But we have to be careful not to let that thinking make us forget that people are still dying from it. This past year our friend group has felt her absence in ways that are hard to put into words.

I am a busy person, and I do not always prioritize my health the way I should but this summer I booked my mammogram and I made sure not to reschedule it.

It is never a fun experience. But St. Tammany Women’s Pavilion does a beautiful job; the atmosphere is calm, the robes are warm, and they make something uncomfortable feel a little more manageable.

If you take one thing from this post let it be this.  Get checked. Make early detection a priority. If your provider is recommending a preventative screening, then get it done. Your health is your wealth. Not just because you want to live a long life but because you want the quality of that life to be worth living. Early detection saves lives.

Book the appointment.
Every time I bring up hashtags someone tells me th Every time I bring up hashtags someone tells me they do not work anymore.

Here is my take. Hashtags are still live on Instagram and they are still one of the main ways people search through the platform. Until Instagram tells us they are done I am going to keep using them, intentionally.

What has changed is how you should be using them.

Instagram has officially capped hashtags at 5 per post. Instagram made this change deliberately because stuffing 20 to 30 generic tags into every post was not serving anyone. Hashtags are no longer a reach tool. They are a clarity tool that helps the algorithm understand what your content is about.

5 intentional hashtags beat 30 random ones every single time.

Here is how to pick yours:

-Think about your niche, your audience, and your location
-Think about what someone would actually search — not what you would call your post
-A clown costume post might use #halloweencostume or #cosplay instead of #clowncostume because that is what someone searching for inspiration is actually typing

One more thing most people are missing. Instagram is leaning heavily into SEO and keyword search now. The words in your caption are doing work that hashtags used to do. Write descriptively and use natural language your audience would actually search. The algorithm is reading your words so give it something to work with.

Save this before you write your next post.
More digital strategy every Tuesday — follow along so you do not miss it.
As I’m planning out this years Halloween photo sho As I’m planning out this years Halloween photo shoot I had to circle back to this gem. I think this year will top it. I think 🤔 #halloween #costume #crystalball #cosplay #spookyseason👻
@tiffanitrancalix throws the best parties… #90snig @tiffanitrancalix throws the best parties… #90snight #justagirl
We’ve never met a theme we didn’t like. #october # We’ve never met a theme we didn’t like. #october #costumeseason #90snight
@blaumshavemorefun sent me this reel from @_memoir @blaumshavemorefun sent me this reel from @_memoirsofatraveler and I have never found a better description of my life. Every night out dancing ends with a PT appointment with @therapeuticbydesignpt the next week.  These knees are not 22 anymore.
The truth is I’m in a better mood when I like my o The truth is I’m in a better mood when I like my outfit #mirrorselfie
Gift guides are one of the most powerful tools a c Gift guides are one of the most powerful tools a creator has during the holiday season — and most people are not using them.

This is part one of two. Today we are talking about gift guides for creators. Next Tuesday we are talking about gift guides for retail businesses and small business owners. Save both.

Here is what a well built gift guide actually does for you as a creator:

	•	Drives affiliate revenue through platforms like LTK, ShopMy, Amazon Associates, Collective Voice, Mavely, and Howl
	•	Lives on your blog with its own URL so you own it and it keeps working long after the holidays
	•	Gives you content to distribute across every platform including two Pinterest pins per guide — one to your LTK post and one to your blog
	•	Opens the door to add gift guides as a bonus deliverable in brand collab pitches — and yes, services count too

Start by planning your categories. Gifts for her. Gifts under $50. Stocking stuffers. The more specific the guide the more useful it is — and useful content gets saved and shared.

The creators who win the holiday season start building now.

Save this and start planning your first guide this week.
More digital strategy every Tuesday — follow along so you do not miss it.
Through shaving, waxing, laser, threading this one Through shaving, waxing, laser, threading this one hair prevails. #thisis40 #thisisperimenopause #losinghaironmyhead #growingiteverywhereelse

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