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How I Packed for 11 Days in Orlando (Without Overp How I Packed for 11 Days in Orlando (Without Overpacking!) 🧳☀️

Not me calling my best friend in a full panic because I was packing way too much and couldn’t figure out how to edit it down. Very unlike me. 

Cue an emergency FaceTime with @blaumshavemorefun, who, by the way, was in the tub while helping me decide what was going and what was staying. 

That call reminded me to go back to the basics. I know the key to packing smart is picking a color palette. I stuck with black and white and added a pop of green for Paxton’s team. 💚 It made everything mix and match so easily and helped me avoid tossing in a bunch of extras “just in case.”

Since we had a washer and dryer, I packed fewer outfits and planned to rewear. For shoes, I kept it simple with two pairs of sandals and two pairs of sneakers. 👟👡 I also packed a few lightweight sweaters for those freezing gyms.

Now, where I didn’t pack minimally? Jewelry. I brought all the options so I could restyle and make repeat outfits feel brand new. ✨

Extras I brought:
✔️ 2 swimsuits
✔️ 2 sets of workout clothes
✔️ 2 loungewear sets
✔️ 2 sets of pajamas

Packing with a plan, and a best friend on speed dial, makes all the difference. 

#TravelSmart #PackingTips #CarryOnStyle #WhatIPacked #TravelWithMe #SuitcaseStyle 
#PackingGoals #TravelOutfits #VacationPacking #StyledToGo #OutfitRepeaterButMakeItChic #ColorCodedCloset #JewelryMakesTheLook #RepeatButMakeItFashion #CapsuleWardrobeStyle #ChicAndPacked #PackWithMe
💌 The inbox just got more stylish. If you’ve 💌 The inbox just got more stylish.

If you’ve ever wished someone would hand you content ideas, planning tips, and just the right amount of outfit inspiration… I got you.

I send out two newsletters a month (that’s it—no spam, no fluff):
✨ Style x Strategy – where personal style meets personal branding.
📬 Content in Style – with creative prompts, Canva tricks, and what’s trending in both content and fashion.

Recent topics include:
✔ How I use color palettes to pack (and plan content!) for vacation
✔ What to wear for on-camera confidence
✔ Content silos that keep me from burning out
✔ The one fashion trend I’m loving (and how I’m wearing it on repeat)

If you want to plan smarter, dress bolder, and show up more you online—
this is your sign to get on the list. 👇

🖱️ Tap the link in bio to subscribe!

#TheCreativeBrief #ContentPlanningTips #StyleStrategy #EmailWithStyle #TiffanyKingCreative #NewsletterLove
What got a 10/10 rating by the King Family in Orla What got a 10/10 rating by the King Family in Orlando. #10 #trip #roadtrip #orlando
New location. Same chaos. #vacation #summer #sum New location. 
Same chaos. 
#vacation #summer #summertrip #summerboys #summerfun #swimming #orlando
11 days of fits. 11 days of fits.
How did your email find me? 1,559 miles 18+ hours How did your email find me?
1,559 miles
18+ hours in the car 
11 days
10 basketball games 
7 people 
4 kids
3 adults
2 basketball tournaments 
1 concussion scare
And a macaw in a palm tree
✌🏼 out Orlando.
Who allowed all these kids on my vacation? #judyg Who allowed all these kids on my vacation?  #judygemstone
It’s Prime Day and this is your reminder that al It’s Prime Day and this is your reminder that almost anything you can get on Amazon is available at a small business in your area.  Sure, we all shop big box stores (hello you know I love target) but sometimes we all need the reminder, shop small first and big box second.  Thanks for coming to my Ted Talk.
This vacation is brought to you by all of my servi This vacation is brought to you by all of my service providers and coffee. 
@synskinaesthetics 
@lux_nailsnbeauty 
@symmetrybrows_microblading 
@grayandgrahamsalon 
@alexisb_grayandgrahamsalon 
@cherrybombcoffeeco
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  • Shop
  • Friday is for the Girls
  • The Scope of Work Podcast
  • About

TK Creative

A hub for all things creative

  • Blog
    • Swim
    • Plus
    • Summer
    • Family
  • The Organized Social
    • Content Creation Class
  • The Scope of Work Podcast
  • Friday is for the Girls
  • About

Uncategorized · May 22, 2025

Branding Yourself with Style: What Your Wardrobe Says About You

Before you ever say a word, your outfit already introduced you.
Tiffany in a green dress with flowers

In a world where we’re showing up in Reels, TikToks, Zoom calls, and brand shoots—what we wear is doing more than just filling a frame. It’s setting the tone, building trust, and quietly reinforcing who we are and what we stand for. It’s personal branding, but with better shoes.

As someone who lives in bold prints, oversized earrings, and unapologetically loud fashion choices, I’ve learned firsthand that style isn’t separate from strategy—it is the strategy. If you’re trying to build an online presence that feels aligned and memorable, your wardrobe has to be part of the conversation.

Let’s talk about how to make it speak your brand’s language.


First Impressions in a Scroll-Happy World

Tiffany in an orange and marbled dress with gold accents

When someone lands on your Instagram profile, scrolls through your website, or sees you pop up in a Reel—you’ve got maybe three seconds to make an impression. Most of the time, that happens visually before they read a word of your caption.

So what are you saying with your style?

If you’re a warm, vibrant personality but your wardrobe online reads stiff or overly neutral, there’s a disconnect. On the flip side, if you’re all about clean, modern professionalism but your outfit is all over the place stylistically, people may struggle to trust your expertise.

Showing up in a way that feels visually cohesive with your message matters—and it doesn’t mean wearing a uniform. It means being intentional.


The Connection Between Style and Strategy

Think of your wardrobe as part of your brand’s toolkit. Just like fonts and colors build a recognizable visual identity, your clothes do the same. They help people feel something about you before you even start talking.

Here’s a little cheat sheet:

  • The CEO Look: Structured jackets, luxe fabrics, neutral palettes = authority and clarity
  • The Creative Entrepreneur: Statement pieces, bold colors, layered textures = energy and individuality
  • The Heart-Centered Coach: Flowy fabrics, earthy tones, soft silhouettes = warmth and trust

Ask yourself: What do I want people to think and feel when they see me online? Then dress for that.


Your Wardrobe Is Your Visual Signature

When you show up consistently in a certain style vibe, people start to recognize you immediately—even in a sea of creators. That signature look? It builds familiarity and trust.

This doesn’t mean you have to wear the same thing every time. But having a few constants—whether it’s color, accessories, or silhouette—goes a long way. I have friends who are the red lip girl, the blazer queen, or the vintage print lover. Their audiences connect with that visual consistency.

Planning a content shoot? Choose looks that feel true to your brand—something you’d wear if you were speaking to your dream client in real life.

Tiffany in a LOVE sweatshirt and plaid pants.

A Style Alignment Audit (Yes, That’s a Thing)

I once worked with a woman who showed up to our brand strategy call in a floral wrap dress, soft pink lipstick, and dainty gold hoops. She was warm, approachable, and easy to talk to. But her online content? All harsh lighting, structured black outfits, and rigid poses. It didn’t match at all.

We made a few tweaks—lightened up her wardrobe for shoots, added movement and smiles to her photos—and within a few weeks, she was getting messages like: “You seem so real and easy to talk to.”

Your style has to reflect who you are and how you want to be experienced. Not who you think you’re “supposed” to be online.

Tiffany's social media grid
Screenshot

5 Quick Tips to Dress Like a Brand

Need a little help refining your on-camera style? Start here:

  1. Pick 2–3 Brand Colors and bring them into your wardrobe regularly.
  2. Create a Content Day Uniform—a look you feel great in and can batch in.
  3. Choose Signature Pieces that show up often (earrings, headbands, sneakers, whatever’s you).
  4. Dress with Intention for videos, Reels, and photos—even if you’re filming in your office.
  5. Audit Your Last 9 Posts—does your wardrobe tell the same story your captions do?

Your Style Is a Strategy—Use It

At the end of the day, this isn’t about dressing for the algorithm. It’s about alignment.

Your wardrobe is one more tool in your personal branding toolkit—and it’s one that can make your message stick. When your visuals and your voice match, your brand becomes magnetic.

So go ahead—show up bold, soft, colorful, neutral, structured, free. Whatever feels like you.

Just make sure it’s the version of you your dream client can recognize the moment they see you.

XO,

Tiffany

In: Uncategorized

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
  • What to Wear to Drag Brunch

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How I Packed for 11 Days in Orlando (Without Overp How I Packed for 11 Days in Orlando (Without Overpacking!) 🧳☀️

Not me calling my best friend in a full panic because I was packing way too much and couldn’t figure out how to edit it down. Very unlike me. 

Cue an emergency FaceTime with @blaumshavemorefun, who, by the way, was in the tub while helping me decide what was going and what was staying. 

That call reminded me to go back to the basics. I know the key to packing smart is picking a color palette. I stuck with black and white and added a pop of green for Paxton’s team. 💚 It made everything mix and match so easily and helped me avoid tossing in a bunch of extras “just in case.”

Since we had a washer and dryer, I packed fewer outfits and planned to rewear. For shoes, I kept it simple with two pairs of sandals and two pairs of sneakers. 👟👡 I also packed a few lightweight sweaters for those freezing gyms.

Now, where I didn’t pack minimally? Jewelry. I brought all the options so I could restyle and make repeat outfits feel brand new. ✨

Extras I brought:
✔️ 2 swimsuits
✔️ 2 sets of workout clothes
✔️ 2 loungewear sets
✔️ 2 sets of pajamas

Packing with a plan, and a best friend on speed dial, makes all the difference. 

#TravelSmart #PackingTips #CarryOnStyle #WhatIPacked #TravelWithMe #SuitcaseStyle 
#PackingGoals #TravelOutfits #VacationPacking #StyledToGo #OutfitRepeaterButMakeItChic #ColorCodedCloset #JewelryMakesTheLook #RepeatButMakeItFashion #CapsuleWardrobeStyle #ChicAndPacked #PackWithMe
💌 The inbox just got more stylish. If you’ve 💌 The inbox just got more stylish.

If you’ve ever wished someone would hand you content ideas, planning tips, and just the right amount of outfit inspiration… I got you.

I send out two newsletters a month (that’s it—no spam, no fluff):
✨ Style x Strategy – where personal style meets personal branding.
📬 Content in Style – with creative prompts, Canva tricks, and what’s trending in both content and fashion.

Recent topics include:
✔ How I use color palettes to pack (and plan content!) for vacation
✔ What to wear for on-camera confidence
✔ Content silos that keep me from burning out
✔ The one fashion trend I’m loving (and how I’m wearing it on repeat)

If you want to plan smarter, dress bolder, and show up more you online—
this is your sign to get on the list. 👇

🖱️ Tap the link in bio to subscribe!

#TheCreativeBrief #ContentPlanningTips #StyleStrategy #EmailWithStyle #TiffanyKingCreative #NewsletterLove
What got a 10/10 rating by the King Family in Orla What got a 10/10 rating by the King Family in Orlando. #10 #trip #roadtrip #orlando
New location. Same chaos. #vacation #summer #sum New location. 
Same chaos. 
#vacation #summer #summertrip #summerboys #summerfun #swimming #orlando
11 days of fits. 11 days of fits.
How did your email find me? 1,559 miles 18+ hours How did your email find me?
1,559 miles
18+ hours in the car 
11 days
10 basketball games 
7 people 
4 kids
3 adults
2 basketball tournaments 
1 concussion scare
And a macaw in a palm tree
✌🏼 out Orlando.
Who allowed all these kids on my vacation? #judyg Who allowed all these kids on my vacation?  #judygemstone
It’s Prime Day and this is your reminder that al It’s Prime Day and this is your reminder that almost anything you can get on Amazon is available at a small business in your area.  Sure, we all shop big box stores (hello you know I love target) but sometimes we all need the reminder, shop small first and big box second.  Thanks for coming to my Ted Talk.
This vacation is brought to you by all of my servi This vacation is brought to you by all of my service providers and coffee. 
@synskinaesthetics 
@lux_nailsnbeauty 
@symmetrybrows_microblading 
@grayandgrahamsalon 
@alexisb_grayandgrahamsalon 
@cherrybombcoffeeco
Red, white and heavy on the blue 😉 Red, white and heavy on the blue 😉

Work With Me

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