Every time I bring up hashtags someone tells me th Every time I bring up hashtags someone tells me they do not work anymore.

Here is my take. Hashtags are still live on Instagram and they are still one of the main ways people search through the platform. Until Instagram tells us they are done I am going to keep using them, intentionally.

What has changed is how you should be using them.

Instagram has officially capped hashtags at 5 per post. Instagram made this change deliberately because stuffing 20 to 30 generic tags into every post was not serving anyone. Hashtags are no longer a reach tool. They are a clarity tool that helps the algorithm understand what your content is about.

5 intentional hashtags beat 30 random ones every single time.

Here is how to pick yours:

-Think about your niche, your audience, and your location
-Think about what someone would actually search — not what you would call your post
-A clown costume post might use #halloweencostume or #cosplay instead of #clowncostume because that is what someone searching for inspiration is actually typing

One more thing most people are missing. Instagram is leaning heavily into SEO and keyword search now. The words in your caption are doing work that hashtags used to do. Write descriptively and use natural language your audience would actually search. The algorithm is reading your words so give it something to work with.

Save this before you write your next post.
More digital strategy every Tuesday — follow along so you do not miss it.
As I’m planning out this years Halloween photo sho As I’m planning out this years Halloween photo shoot I had to circle back to this gem. I think this year will top it. I think 🤔 #halloween #costume #crystalball #cosplay #spookyseason👻
@tiffanitrancalix throws the best parties… #90snig @tiffanitrancalix throws the best parties… #90snight #justagirl
We’ve never met a theme we didn’t like. #october # We’ve never met a theme we didn’t like. #october #costumeseason #90snight
@blaumshavemorefun sent me this reel from @_memoir @blaumshavemorefun sent me this reel from @_memoirsofatraveler and I have never found a better description of my life. Every night out dancing ends with a PT appointment with @therapeuticbydesignpt the next week.  These knees are not 22 anymore.
The truth is I’m in a better mood when I like my o The truth is I’m in a better mood when I like my outfit #mirrorselfie
Gift guides are one of the most powerful tools a c Gift guides are one of the most powerful tools a creator has during the holiday season — and most people are not using them.

This is part one of two. Today we are talking about gift guides for creators. Next Tuesday we are talking about gift guides for retail businesses and small business owners. Save both.

Here is what a well built gift guide actually does for you as a creator:

	•	Drives affiliate revenue through platforms like LTK, ShopMy, Amazon Associates, Collective Voice, Mavely, and Howl
	•	Lives on your blog with its own URL so you own it and it keeps working long after the holidays
	•	Gives you content to distribute across every platform including two Pinterest pins per guide — one to your LTK post and one to your blog
	•	Opens the door to add gift guides as a bonus deliverable in brand collab pitches — and yes, services count too

Start by planning your categories. Gifts for her. Gifts under $50. Stocking stuffers. The more specific the guide the more useful it is — and useful content gets saved and shared.

The creators who win the holiday season start building now.

Save this and start planning your first guide this week.
More digital strategy every Tuesday — follow along so you do not miss it.
Through shaving, waxing, laser, threading this one Through shaving, waxing, laser, threading this one hair prevails. #thisis40 #thisisperimenopause #losinghaironmyhead #growingiteverywhereelse
Fashion week never really stops in New Orleans. Fashion week never really stops in New Orleans. 

Last night @abbydumatrait and I were able to check out all of @shopcosmiccollective runway show pieces as well as her new fur and fringe combo stoles. @theclosetbyscsc hosted and we scoured the racks of what is available to rent. Yes, rent. The Closet is open by appointment to rent their clothes as well as jewelry, hats and other accessories. 

We ended the night with @bylauracitron and @anyoldiron at the grand opening party for Any Old Iron on Magazine Street. Their shop is the perfect addition to New Orleans and needs to be your next shopping stop!! Andrew and Laura are both just so incredibly talented and I’m excited for them to be in our city.
  • Home
  • Blog
    • Style
    • Plus
    • Halloween
    • Beauty
    • shoes
    • Swim
    • styled photoshoots
  • Shop
  • About
  • Partnerships
  • Contact
  • Blog
  • Shop
  • Friday is for the Girls
  • The Scope of Work Podcast
  • About

TK Creative

A hub for all things creative

  • Blog
    • Swim
    • Plus
    • Summer
    • Family
  • The Organized Social
    • Content Creation Class
  • The Scope of Work Podcast
  • Friday is for the Girls
  • About

Capsule Wardrobe, Style · January 1, 2022

Capsule Wardrobes 101 – Essentials

This is episode 2 of out Capsule Wardrobe 101 Series… Capsule Wardrobe Essentials.

Catch up on January’s post Capsule Wardrobes 101 – How To Get Started

Houses built with a good foundation will last for decades. It is the same concept for your wardrobe. Build a good base and it will service your needs for a long time to come.

So what are essentials? Basics are going to be your underwear, bras, shapewear, hosiery and camisoles. Outside of those I also consider t-shirt dresses, T-shirts, tanks, cardigans as essentials also. To me an essential is any piece that you can build off of so for this post I am going to include traditional essentials and my extended list.

{This post contains affiliate links. This means that if you use the links provided I make a small amount of commission on the sale at no additional cost to you.}

Capsule Wardrobe Traditional Essentials

Underwear

The underwear you choose might just be the most important layer of our outfit and it is genuinely the cheapest piece of clothing we put on. Your underwear are going to set the whole foundation for your outfit. They should fit comfortably and correctly (not too big or too small).

I am a fan of the Amazon Essentials line for just about everything they offer. I am currently loving their underwear too.

Bras

Bras are an entire post in themselves. We did a fitting with The Bra Genie last year and it was great to be properly fitted for a bra. I encourage you to go to a shop that does professional fittings and have them do it for you.

Body Suit

Something I added to my essentials this year was a body suit. I have found lots of ways to wear it. It is a great option under something thin or when you want to hold in your lower tummy area. I also love it for when I don’t want to wear a bra but need a little support.

My current favorite is from Yummie. It is cool and comfortable. I prefer the full back but it does also come in a thong.

Yummie White full back body suit -Capsule Wardrobe essentials
Cami

I like to have a few cami’s in addition to my tank tops. The sole purpose for my cami collection is going to be layering under thin tops, itchy sweaters and when it’s so cold I need an additional layer. I like the Amazon Essentials cami 4 pack. It is easy to get all of the colors you need in one pack.

Amazon Essentials Cami - Capsule Wardrobe Essentials
Hoisery

I should probably have labeled this hoisary and socks but the truth is I hate socks so much and I almost never wear them. However I do wear tights and the one and only place I buy my tights is HUE.

I have tried other brands and I am almost always dissappointed in the fit or the longevity I get out of the tights. HUE always has fun tights and I love the colors they come in plus they are available in extended sizes.

Additional Essentials

Tiffany in a black Amazon Essentials Midi Dress - Capsule Wardrobe Essentials

For the remainder of this post I am going to be highlighting Amazon Essentials pieces. I have tried so many white tees and other jersey knits and I can’t find anything that compares for the price. The thing that sold me on their line were the white tees. They are slightly longer than some tees I have tried before and they are not see through.

I outlined several of my favorites from t-shirt dresses, joggers, cardigans, tanks, jumpsuits and a few bonus items. Any and all of these would work in your capsule as basics. They are all great for layering.

Remember that your overall goal is to buy only what you need for your capsule. Make sure that the items you purchase are must haves and that they work within your color scheme. Just because something is a good price doesn’t mean that you need it.

XO,

Tiffany

Shop The Post

In: Capsule Wardrobe, Style · Tagged: building capsules, capsule wardrobes, essentials for your capsule wardrobe, how to build a capsule wardrobe, spring capsue

Subscribe

You’ll Also Love

Capsule Wardrobes: How To Get Started
Valentine’s Day – Heart Patterns
Trend Alert – Chunky Sole Boots

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Next Post >

Let’s Get Glitzy – New Years Eve Dresses Under $100

Search

About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
  • What to Wear to Drag Brunch
  • A Plus Size Girl’s Guide to -Mardi Gras
  • Night Time Swimming: Perfect Dinners for the Pool

Facebook

Facebook

Instagram

Every time I bring up hashtags someone tells me th Every time I bring up hashtags someone tells me they do not work anymore.

Here is my take. Hashtags are still live on Instagram and they are still one of the main ways people search through the platform. Until Instagram tells us they are done I am going to keep using them, intentionally.

What has changed is how you should be using them.

Instagram has officially capped hashtags at 5 per post. Instagram made this change deliberately because stuffing 20 to 30 generic tags into every post was not serving anyone. Hashtags are no longer a reach tool. They are a clarity tool that helps the algorithm understand what your content is about.

5 intentional hashtags beat 30 random ones every single time.

Here is how to pick yours:

-Think about your niche, your audience, and your location
-Think about what someone would actually search — not what you would call your post
-A clown costume post might use #halloweencostume or #cosplay instead of #clowncostume because that is what someone searching for inspiration is actually typing

One more thing most people are missing. Instagram is leaning heavily into SEO and keyword search now. The words in your caption are doing work that hashtags used to do. Write descriptively and use natural language your audience would actually search. The algorithm is reading your words so give it something to work with.

Save this before you write your next post.
More digital strategy every Tuesday — follow along so you do not miss it.
As I’m planning out this years Halloween photo sho As I’m planning out this years Halloween photo shoot I had to circle back to this gem. I think this year will top it. I think 🤔 #halloween #costume #crystalball #cosplay #spookyseason👻
@tiffanitrancalix throws the best parties… #90snig @tiffanitrancalix throws the best parties… #90snight #justagirl
We’ve never met a theme we didn’t like. #october # We’ve never met a theme we didn’t like. #october #costumeseason #90snight
@blaumshavemorefun sent me this reel from @_memoir @blaumshavemorefun sent me this reel from @_memoirsofatraveler and I have never found a better description of my life. Every night out dancing ends with a PT appointment with @therapeuticbydesignpt the next week.  These knees are not 22 anymore.
The truth is I’m in a better mood when I like my o The truth is I’m in a better mood when I like my outfit #mirrorselfie
Gift guides are one of the most powerful tools a c Gift guides are one of the most powerful tools a creator has during the holiday season — and most people are not using them.

This is part one of two. Today we are talking about gift guides for creators. Next Tuesday we are talking about gift guides for retail businesses and small business owners. Save both.

Here is what a well built gift guide actually does for you as a creator:

	•	Drives affiliate revenue through platforms like LTK, ShopMy, Amazon Associates, Collective Voice, Mavely, and Howl
	•	Lives on your blog with its own URL so you own it and it keeps working long after the holidays
	•	Gives you content to distribute across every platform including two Pinterest pins per guide — one to your LTK post and one to your blog
	•	Opens the door to add gift guides as a bonus deliverable in brand collab pitches — and yes, services count too

Start by planning your categories. Gifts for her. Gifts under $50. Stocking stuffers. The more specific the guide the more useful it is — and useful content gets saved and shared.

The creators who win the holiday season start building now.

Save this and start planning your first guide this week.
More digital strategy every Tuesday — follow along so you do not miss it.
Through shaving, waxing, laser, threading this one Through shaving, waxing, laser, threading this one hair prevails. #thisis40 #thisisperimenopause #losinghaironmyhead #growingiteverywhereelse
Fashion week never really stops in New Orleans. Fashion week never really stops in New Orleans. 

Last night @abbydumatrait and I were able to check out all of @shopcosmiccollective runway show pieces as well as her new fur and fringe combo stoles. @theclosetbyscsc hosted and we scoured the racks of what is available to rent. Yes, rent. The Closet is open by appointment to rent their clothes as well as jewelry, hats and other accessories. 

We ended the night with @bylauracitron and @anyoldiron at the grand opening party for Any Old Iron on Magazine Street. Their shop is the perfect addition to New Orleans and needs to be your next shopping stop!! Andrew and Laura are both just so incredibly talented and I’m excited for them to be in our city.
Good morning. I’ll be your halloqueen for the next Good morning. I’ll be your halloqueen for the next 31 days. #halloween #kingoween #halloqueen

Work With Me

  • Home
  • Blog
    • Style
    • Plus
    • Halloween
    • Beauty
    • shoes
    • Swim
    • styled photoshoots
  • Shop
  • About
  • Partnerships
  • Contact

Categories

  • Style
  • At Home
  • Life
  • Holiday

Guides

  • Travel Guides
    • Caney Lake – Chatham, LA
    • Margaritaville – Biloxi
    • Southern Hotel – Covington
    • The Laurel Cottages – Laurel, MS

Copyright © 2026 TK Creative · Theme by 17th Avenue