Even though it has been hotter than hades I’ve sti Even though it has been hotter than hades I’ve still managed to throw some fits.
If you ever thought I would be boring at a party, If you ever thought I would be boring at a party, you would be wrong.
When I look at someone’s Instagram page for the fi When I look at someone’s Instagram page for the first time I always go straight to the highlights.

And I see one of two things. Either there are no highlights at all or there are highlights that have no real strategy behind them. Random collections, no covers, content that has nothing to do with the brand.

Your highlights are one of the first things a new visitor sees when they land on your page. They are prime real estate and most people are leaving them empty or underutilized.

Here is what your highlights should be doing for you:

-Saving content you want to live on your page longer than 24 hours
-Telling a first time visitor exactly who you are and what you do
-Organized collections that make sense — new listings, services, events, try ons
-Branded covers that make your page look polished and intentional

Every industry is different. A real estate agent should be highlighting new listings and community content. A medical practice should highlight services and testimonials. A boutique should highlight new arrivals and in store events.

And once a year go through all of them. Remove what is outdated. Keep what still reflects your brand.
Your highlights should always represent where your brand is right now.

Save this and go audit your highlights this week.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
I’ve done the research and the results are the sam I’ve done the research and the results are the same. #documentary
My hobbies are getting dressed up and shaking my 🍑 My hobbies are getting dressed up and shaking my 🍑. In that order. #danceparty
Hot summer nights. Thank you for the beautiful eve Hot summer nights. Thank you for the beautiful evening @wigsbytiffani and @nuair_ac #gala #fancykings
5 reasons I think you need to hire @brittanyspreen 5 reasons I think you need to hire @brittanyspreen.hmua for your next glam 💄 👄 #mua #glam
Let me have a word with you…. Let me have a word with you….
Most people look at their Instagram insights. Not Most people look at their Instagram insights.
Not everyone knows what they are actually looking at.

I see it all the time when I sit down with clients. They know their numbers are there. They just are not sure what to do with them. So let’s fix that.

Your Instagram insights are broken down into two categories. Post insights show you how one specific piece of content performed. Account insights show you how your overall strategy is performing over time. Both matter and they answer different questions.

Here is what to pay attention to on every post:

-Views — your highest number, counts every time your content was seen including multiple views from the same account
-Reach — the number of unique accounts that saw your content, watch how much is coming from non followers
-Engagement — likes, comments, saves, and shares. Saves and shares are the most valuable
-Profile Visits — how many people were curious enough to go look at your page after seeing your content
-Follows — which posts are actually convincing people to stick around
-Audience Details — who is seeing your content and when they are most active

Here is the thing. High views with low engagement means your content is being seen but not connecting. High profile visits with low follows means something is off on your page. Go check your bio and your pinned posts.

Your insights are not just numbers. They are directions.
Save this and go pull up your insights right now.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
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Capsule Wardrobe, Style · January 1, 2022

Capsule Wardrobes 101 – Essentials

This is episode 2 of out Capsule Wardrobe 101 Series… Capsule Wardrobe Essentials.

Catch up on January’s post Capsule Wardrobes 101 – How To Get Started

Houses built with a good foundation will last for decades. It is the same concept for your wardrobe. Build a good base and it will service your needs for a long time to come.

So what are essentials? Basics are going to be your underwear, bras, shapewear, hosiery and camisoles. Outside of those I also consider t-shirt dresses, T-shirts, tanks, cardigans as essentials also. To me an essential is any piece that you can build off of so for this post I am going to include traditional essentials and my extended list.

{This post contains affiliate links. This means that if you use the links provided I make a small amount of commission on the sale at no additional cost to you.}

Capsule Wardrobe Traditional Essentials

Underwear

The underwear you choose might just be the most important layer of our outfit and it is genuinely the cheapest piece of clothing we put on. Your underwear are going to set the whole foundation for your outfit. They should fit comfortably and correctly (not too big or too small).

I am a fan of the Amazon Essentials line for just about everything they offer. I am currently loving their underwear too.

Bras

Bras are an entire post in themselves. We did a fitting with The Bra Genie last year and it was great to be properly fitted for a bra. I encourage you to go to a shop that does professional fittings and have them do it for you.

Body Suit

Something I added to my essentials this year was a body suit. I have found lots of ways to wear it. It is a great option under something thin or when you want to hold in your lower tummy area. I also love it for when I don’t want to wear a bra but need a little support.

My current favorite is from Yummie. It is cool and comfortable. I prefer the full back but it does also come in a thong.

Yummie White full back body suit -Capsule Wardrobe essentials
Cami

I like to have a few cami’s in addition to my tank tops. The sole purpose for my cami collection is going to be layering under thin tops, itchy sweaters and when it’s so cold I need an additional layer. I like the Amazon Essentials cami 4 pack. It is easy to get all of the colors you need in one pack.

Amazon Essentials Cami - Capsule Wardrobe Essentials
Hoisery

I should probably have labeled this hoisary and socks but the truth is I hate socks so much and I almost never wear them. However I do wear tights and the one and only place I buy my tights is HUE.

I have tried other brands and I am almost always dissappointed in the fit or the longevity I get out of the tights. HUE always has fun tights and I love the colors they come in plus they are available in extended sizes.

Additional Essentials

Tiffany in a black Amazon Essentials Midi Dress - Capsule Wardrobe Essentials

For the remainder of this post I am going to be highlighting Amazon Essentials pieces. I have tried so many white tees and other jersey knits and I can’t find anything that compares for the price. The thing that sold me on their line were the white tees. They are slightly longer than some tees I have tried before and they are not see through.

I outlined several of my favorites from t-shirt dresses, joggers, cardigans, tanks, jumpsuits and a few bonus items. Any and all of these would work in your capsule as basics. They are all great for layering.

Remember that your overall goal is to buy only what you need for your capsule. Make sure that the items you purchase are must haves and that they work within your color scheme. Just because something is a good price doesn’t mean that you need it.

XO,

Tiffany

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In: Capsule Wardrobe, Style · Tagged: building capsules, capsule wardrobes, essentials for your capsule wardrobe, how to build a capsule wardrobe, spring capsue

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Even though it has been hotter than hades I’ve sti Even though it has been hotter than hades I’ve still managed to throw some fits.
If you ever thought I would be boring at a party, If you ever thought I would be boring at a party, you would be wrong.
When I look at someone’s Instagram page for the fi When I look at someone’s Instagram page for the first time I always go straight to the highlights.

And I see one of two things. Either there are no highlights at all or there are highlights that have no real strategy behind them. Random collections, no covers, content that has nothing to do with the brand.

Your highlights are one of the first things a new visitor sees when they land on your page. They are prime real estate and most people are leaving them empty or underutilized.

Here is what your highlights should be doing for you:

-Saving content you want to live on your page longer than 24 hours
-Telling a first time visitor exactly who you are and what you do
-Organized collections that make sense — new listings, services, events, try ons
-Branded covers that make your page look polished and intentional

Every industry is different. A real estate agent should be highlighting new listings and community content. A medical practice should highlight services and testimonials. A boutique should highlight new arrivals and in store events.

And once a year go through all of them. Remove what is outdated. Keep what still reflects your brand.
Your highlights should always represent where your brand is right now.

Save this and go audit your highlights this week.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
I’ve done the research and the results are the sam I’ve done the research and the results are the same. #documentary
My hobbies are getting dressed up and shaking my 🍑 My hobbies are getting dressed up and shaking my 🍑. In that order. #danceparty
Hot summer nights. Thank you for the beautiful eve Hot summer nights. Thank you for the beautiful evening @wigsbytiffani and @nuair_ac #gala #fancykings
5 reasons I think you need to hire @brittanyspreen 5 reasons I think you need to hire @brittanyspreen.hmua for your next glam 💄 👄 #mua #glam
Let me have a word with you…. Let me have a word with you….
Most people look at their Instagram insights. Not Most people look at their Instagram insights.
Not everyone knows what they are actually looking at.

I see it all the time when I sit down with clients. They know their numbers are there. They just are not sure what to do with them. So let’s fix that.

Your Instagram insights are broken down into two categories. Post insights show you how one specific piece of content performed. Account insights show you how your overall strategy is performing over time. Both matter and they answer different questions.

Here is what to pay attention to on every post:

-Views — your highest number, counts every time your content was seen including multiple views from the same account
-Reach — the number of unique accounts that saw your content, watch how much is coming from non followers
-Engagement — likes, comments, saves, and shares. Saves and shares are the most valuable
-Profile Visits — how many people were curious enough to go look at your page after seeing your content
-Follows — which posts are actually convincing people to stick around
-Audience Details — who is seeing your content and when they are most active

Here is the thing. High views with low engagement means your content is being seen but not connecting. High profile visits with low follows means something is off on your page. Go check your bio and your pinned posts.

Your insights are not just numbers. They are directions.
Save this and go pull up your insights right now.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
It took me months to work my way up to leg pressin It took me months to work my way up to leg pressing 160 pounds.

In the last four weeks, I dropped back to 100.

That sounds discouraging until you know the whole story.

I took two weeks completely off while we were on vacation. Then I spent another two weeks barely making it to the gym because life got busy and my knee needed a break.

Old me would have looked at that number and thought I was starting over.

Now I know better.

Progress isn’t a straight line. It’s full of vacations, injuries, busy seasons, family commitments, work deadlines, and days when your body simply needs rest.

The strongest people I know aren’t the ones who never lose momentum. They’re the ones who keep coming back.

So if you’ve ever looked at someone else’s progress and wondered why yours feels so slow, remember this: you’re only seeing a snapshot. You’re not seeing the months of consistency, the setbacks, the plateaus, or the days they had to start lighter than they wanted to.

Fitness isn’t something I’m trying to “finish.” It’s a lifelong relationship with my body. Some seasons I’ll be stronger. Some seasons I’ll simply be showing up.

Both count.

I know I’ll get back to 160.

And when I do, it’ll be because I kept going—not because I never took a break.

If you’re in a season where it feels like you’ve taken a step backward, give yourself some grace. Your journey isn’t over. It’s just another chapter.

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