Every time Trial Reels come up in conversation wit Every time Trial Reels come up in conversation with business owners, creators, and brands I notice the same thing.

Nobody is using them.

Instagram rolled this out quietly at the end of 2024 and most people either don’t know they exist or aren’t sure what to do with them. So let’s fix that.

Trial Reels are one of the only ways Instagram lets you get your content in front of people who don’t follow you yet. They show your reels to non followers through the explore page and reels feed. That is new eyes, new followers, and new potential clients — without paid ads.

Here is what you need to know:

-Trial Reels are only available to professional accounts and some creator accounts
-They gain traction for 24 hours — after that views stop
-You can run a trial at the same time you post to your feed
-They are not just for new content, repurpose your best performing reels

I have used them consistently and have seen my follower count grow because of it. The content that performs best is funny, engaging, or tied to trending audio. Stay away from talking head content unless it stops someone in the first second.

This is a feature worth adding to your strategy right now.

Save this and post your first Trial Reel this week.
Follow me for more digital strategy tips every Tuesday.

That is what I am here for.
June 1st the beginning of Pride month and I want y June 1st the beginning of Pride month and I want you to remember that it’s important because everyone deserves a place and to be their true selves without fear of abandonment or harm. #pride
Friday thoughts. Coming back as a cat in my next l Friday thoughts. Coming back as a cat in my next life.
City Views. #pinkandgreen #nola #neworleans #sundr City Views. #pinkandgreen #nola #neworleans #sundryshop
Having your account in order is one of the most im Having your account in order is one of the most important parts of building a strong profile.

Think about it. Someone scrolls past your post, it stops them, they click your page. You have seconds to tell them who you are and whether they should follow you.

Step one is always a clean and concise bio. But that’s just the beginning.  Step two is your pinned posts.  Most people are either not using them or not using them strategically.
Here’s what your three pinned posts should be doing for you:

-Post 1 — Who you are and what you do
-Post 2 — What kind of content you create and what they can count on from you
-Post 3 — Your highest viewed content. Not your favorite. The one with the most views.

And before you stress about having three, Facebook only allows one pinned post. One strong post is all you need there.

Your pinned posts are prime real estate. They set the tone, build trust, and give someone every reason to hit follow.  Don’t leave that to chance.

Save this and go update your pinned posts today.
And if you want more branding tips every Tuesday... follow me. That’s what I’m here for.
She’s a resourceful queen…. With a glue gun. She’s a resourceful queen…. With a glue gun.
Literally just a girl. #girlworld #whorunstheworl Literally just a girl.  #girlworld #whorunstheworld
In southern tradition our “aunts” are usually not In southern tradition our “aunts” are usually not actually our family. A rite of passage in our adult lives in when your friend tells you they are pregnant and asks you what you want your Aunt name to be. I was going to be Aunt Tiffy but these girls had other plans and a lack of being able to say their f’s turned into me being Tippy. 

Today they graduated high school. It a monumental occasion for them and their parents. We are so proud of all of them and honored to have been able to know them from day one in the NICU. We can’t wait to see where life takes them and are as equally excited to see what an empty nest holds for our friends as well. What a blessing it is to have lifelong friendships.
Don't take this the wrong way. But I hate AI flie Don't take this the wrong way.  But I hate AI fliers.

They all look the same. Generic, flat, and with no real depth. More importantly they don't look anything like your brand. Someone should be able to see your flier and know immediately that it came from you. AI fliers are not doing that.

I get it. You are busy. You need something fast and you don't want flier design to take up your whole day. I am not going to tell you I hate something without giving you a way to do it better.

Canva can get you a branded, readable, properly sized flier in 30 minutes. Here is what most people are missing:

-Your flier should match your brand colors and fonts
-Font pairing matters — and script fonts are never all caps
-If it is hard to read it is not working
-Every platform has different size requirements and AI fliers are almost never optimized for them

I use AI every single day. Flier creation is just not the best use of it.

Swipe through and let me show you how to do it better.

Save this before you make your next flier.
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Fashion, Style · October 22, 2018

Camo Athleisure and My Avocado Bag

The first fashion post I wrote was on athleisure outfits.  It was kind of the first post I had written that made me think, ok, maybe I can do this.  Before that post my blog was less than a hobby but that post really gave me the courage to see if I could really launch something that people would be interested in.  Turns out they were.

I love to dress up and wear fancy things but this is not  a daily reality for me.   I am in gym clothes many days because of my tight schedule between pick up and drop off.  I try, when I can, to get home, grab a shower and put on something more than yoga pants but it doesn’t happen every day.  Because of that I want to make sure my gym clothes are cute too.

Bonus is this is the season of comfy and warm so if we can make those things happen in a stylish way I am all in.

Sweater // Top // Leggings // Bag

I love camo for casual wear.  I don’t know why but it is such a fun print to me.  I really like that it combines several neutral and drab colors and you can pair it with a lot of things.  I prefer camo in bottoms rather than tops so this season I have a pair of leggings, joggers and a skinny pair of pants.

The Avocado Bag.

Let me tell you a little about my bag.  I saw a bag similar to this on a big retailers website.  I initially was going to order it and then I started thinking about Kayla and all of the amazing bags she has made me over the years.  I called her and asked if she wanted to make an avocado bag for me, so random I know, and she of course said yes.  You know you have good friends when you call and ask them to make random veggie bags for you.

This bag has turned out to be one of my favorites.  It is big and spacious and I bring it everywhere.  Bonus is that it’s canvas so I can clean it easily when it get dirty.

Real Life.

I am sitting here trying to think of an end to this blog post and I have to be honest with you, the endings are the hardest for me.  I do not know why but I struggle to end most of my blog posts.  So rather than forcing myself to come up with something cute to say I will end with this.  It’s ok to admit something doesn’t come easy for you.

Have a wonderful week!

XO,

Tippy

In: Fashion, Style · Tagged: athleisure, casual, comfy, gym, tiffany king, tiffany morgan king, we five kings, yoga pants

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I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Instagram

Every time Trial Reels come up in conversation wit Every time Trial Reels come up in conversation with business owners, creators, and brands I notice the same thing.

Nobody is using them.

Instagram rolled this out quietly at the end of 2024 and most people either don’t know they exist or aren’t sure what to do with them. So let’s fix that.

Trial Reels are one of the only ways Instagram lets you get your content in front of people who don’t follow you yet. They show your reels to non followers through the explore page and reels feed. That is new eyes, new followers, and new potential clients — without paid ads.

Here is what you need to know:

-Trial Reels are only available to professional accounts and some creator accounts
-They gain traction for 24 hours — after that views stop
-You can run a trial at the same time you post to your feed
-They are not just for new content, repurpose your best performing reels

I have used them consistently and have seen my follower count grow because of it. The content that performs best is funny, engaging, or tied to trending audio. Stay away from talking head content unless it stops someone in the first second.

This is a feature worth adding to your strategy right now.

Save this and post your first Trial Reel this week.
Follow me for more digital strategy tips every Tuesday.

That is what I am here for.
June 1st the beginning of Pride month and I want y June 1st the beginning of Pride month and I want you to remember that it’s important because everyone deserves a place and to be their true selves without fear of abandonment or harm. #pride
Friday thoughts. Coming back as a cat in my next l Friday thoughts. Coming back as a cat in my next life.
City Views. #pinkandgreen #nola #neworleans #sundr City Views. #pinkandgreen #nola #neworleans #sundryshop
Having your account in order is one of the most im Having your account in order is one of the most important parts of building a strong profile.

Think about it. Someone scrolls past your post, it stops them, they click your page. You have seconds to tell them who you are and whether they should follow you.

Step one is always a clean and concise bio. But that’s just the beginning.  Step two is your pinned posts.  Most people are either not using them or not using them strategically.
Here’s what your three pinned posts should be doing for you:

-Post 1 — Who you are and what you do
-Post 2 — What kind of content you create and what they can count on from you
-Post 3 — Your highest viewed content. Not your favorite. The one with the most views.

And before you stress about having three, Facebook only allows one pinned post. One strong post is all you need there.

Your pinned posts are prime real estate. They set the tone, build trust, and give someone every reason to hit follow.  Don’t leave that to chance.

Save this and go update your pinned posts today.
And if you want more branding tips every Tuesday... follow me. That’s what I’m here for.
She’s a resourceful queen…. With a glue gun. She’s a resourceful queen…. With a glue gun.
Literally just a girl. #girlworld #whorunstheworl Literally just a girl.  #girlworld #whorunstheworld
In southern tradition our “aunts” are usually not In southern tradition our “aunts” are usually not actually our family. A rite of passage in our adult lives in when your friend tells you they are pregnant and asks you what you want your Aunt name to be. I was going to be Aunt Tiffy but these girls had other plans and a lack of being able to say their f’s turned into me being Tippy. 

Today they graduated high school. It a monumental occasion for them and their parents. We are so proud of all of them and honored to have been able to know them from day one in the NICU. We can’t wait to see where life takes them and are as equally excited to see what an empty nest holds for our friends as well. What a blessing it is to have lifelong friendships.
Don't take this the wrong way. But I hate AI flie Don't take this the wrong way.  But I hate AI fliers.

They all look the same. Generic, flat, and with no real depth. More importantly they don't look anything like your brand. Someone should be able to see your flier and know immediately that it came from you. AI fliers are not doing that.

I get it. You are busy. You need something fast and you don't want flier design to take up your whole day. I am not going to tell you I hate something without giving you a way to do it better.

Canva can get you a branded, readable, properly sized flier in 30 minutes. Here is what most people are missing:

-Your flier should match your brand colors and fonts
-Font pairing matters — and script fonts are never all caps
-If it is hard to read it is not working
-Every platform has different size requirements and AI fliers are almost never optimized for them

I use AI every single day. Flier creation is just not the best use of it.

Swipe through and let me show you how to do it better.

Save this before you make your next flier.
A white top is an essential in your wardrobe each A white top is an essential in your wardrobe each season. These are my 4 favorite white tops I recently purchased from @target. Everything is linked on LTK and in my stories.

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