Every time I bring up hashtags someone tells me th Every time I bring up hashtags someone tells me they do not work anymore.

Here is my take. Hashtags are still live on Instagram and they are still one of the main ways people search through the platform. Until Instagram tells us they are done I am going to keep using them, intentionally.

What has changed is how you should be using them.

Instagram has officially capped hashtags at 5 per post. Instagram made this change deliberately because stuffing 20 to 30 generic tags into every post was not serving anyone. Hashtags are no longer a reach tool. They are a clarity tool that helps the algorithm understand what your content is about.

5 intentional hashtags beat 30 random ones every single time.

Here is how to pick yours:

-Think about your niche, your audience, and your location
-Think about what someone would actually search — not what you would call your post
-A clown costume post might use #halloweencostume or #cosplay instead of #clowncostume because that is what someone searching for inspiration is actually typing

One more thing most people are missing. Instagram is leaning heavily into SEO and keyword search now. The words in your caption are doing work that hashtags used to do. Write descriptively and use natural language your audience would actually search. The algorithm is reading your words so give it something to work with.

Save this before you write your next post.
More digital strategy every Tuesday — follow along so you do not miss it.
As I’m planning out this years Halloween photo sho As I’m planning out this years Halloween photo shoot I had to circle back to this gem. I think this year will top it. I think 🤔 #halloween #costume #crystalball #cosplay #spookyseason👻
@tiffanitrancalix throws the best parties… #90snig @tiffanitrancalix throws the best parties… #90snight #justagirl
We’ve never met a theme we didn’t like. #october # We’ve never met a theme we didn’t like. #october #costumeseason #90snight
@blaumshavemorefun sent me this reel from @_memoir @blaumshavemorefun sent me this reel from @_memoirsofatraveler and I have never found a better description of my life. Every night out dancing ends with a PT appointment with @therapeuticbydesignpt the next week.  These knees are not 22 anymore.
The truth is I’m in a better mood when I like my o The truth is I’m in a better mood when I like my outfit #mirrorselfie
Gift guides are one of the most powerful tools a c Gift guides are one of the most powerful tools a creator has during the holiday season — and most people are not using them.

This is part one of two. Today we are talking about gift guides for creators. Next Tuesday we are talking about gift guides for retail businesses and small business owners. Save both.

Here is what a well built gift guide actually does for you as a creator:

	•	Drives affiliate revenue through platforms like LTK, ShopMy, Amazon Associates, Collective Voice, Mavely, and Howl
	•	Lives on your blog with its own URL so you own it and it keeps working long after the holidays
	•	Gives you content to distribute across every platform including two Pinterest pins per guide — one to your LTK post and one to your blog
	•	Opens the door to add gift guides as a bonus deliverable in brand collab pitches — and yes, services count too

Start by planning your categories. Gifts for her. Gifts under $50. Stocking stuffers. The more specific the guide the more useful it is — and useful content gets saved and shared.

The creators who win the holiday season start building now.

Save this and start planning your first guide this week.
More digital strategy every Tuesday — follow along so you do not miss it.
Through shaving, waxing, laser, threading this one Through shaving, waxing, laser, threading this one hair prevails. #thisis40 #thisisperimenopause #losinghaironmyhead #growingiteverywhereelse
Fashion week never really stops in New Orleans. Fashion week never really stops in New Orleans. 

Last night @abbydumatrait and I were able to check out all of @shopcosmiccollective runway show pieces as well as her new fur and fringe combo stoles. @theclosetbyscsc hosted and we scoured the racks of what is available to rent. Yes, rent. The Closet is open by appointment to rent their clothes as well as jewelry, hats and other accessories. 

We ended the night with @bylauracitron and @anyoldiron at the grand opening party for Any Old Iron on Magazine Street. Their shop is the perfect addition to New Orleans and needs to be your next shopping stop!! Andrew and Laura are both just so incredibly talented and I’m excited for them to be in our city.
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Christmas, Family · November 18, 2025

The Ultimate 2025 Stocking Stuffer Gift Guide for Kids

Every year, without fail, the question I get the most around the holidays is “What are you putting in your kids’ stockings?” And honestly, I get it; stocking stuffers can be surprisingly tricky! You want them to be fun and festive, but also useful and not just more clutter that disappears by New Year’s.

So this year, I’ve rounded up 50+ stocking stuffer ideas for kids that hit the sweet spot between practical and playful. Think cool little gadgets, classic games, and a bit of pure stocking magic, those small surprises that make Christmas morning feel extra special.

Because sometimes, it’s the tiniest gifts that bring the biggest smiles.

Gadgets

For the little tech lovers and curious minds, these gadgets add a dose of fun and discovery to Christmas morning. From mini speakers to LED lights and kid-friendly smart toys, they’ll light up every stocking (literally).

  1. Portable Bluetooth Speaker – Mini speaker to take the fun and the tunes with you
  2. Mini Photo Printer – Get the pics off your phone and hand out to friends
  3. Soundbot – Waterproof Speaker
  4. Pop The Target – Handheld game
  5. Tic Tac Toe – Handheld 6-in-1 gaming device
  6. Bluetooth Speaker – Waterproof, portable, mini
  7. Portable Voice Changer – Fun for the gamer in your life
  8. Star Wars Lightsaber Chopsticks
  9. Shape Shifting Fidget Toy – Can transform into 70 different shapes
  10. Tamagotchi – Nostalgic and Fun. Teach your kid how to care for their own electronic pet.
  11. Bidi Boom – Star Wars Mini Bluetooth Speaker
Games

Classic fun meets new favorites with these quick-to-play games and puzzles. Perfect for family game night or road trips, they’ll keep the laughter going long after the wrapping paper is gone.

  1. Scramboozle – Spin it, Shake it, Solve it puzzle ball
  2. Trampoline – Bouncy paddles with a string ball
  3. Puddy Fidget Toy – 550 pieces of magnetic fun
  4. Popdarts Pro – Indoor/Outdoor Suctions cups game
  5. Rope Untangling Puzzle Game
  6. Mini Simon
  7. Gamie Magnetic Board Travel Game – 12 retro games in one
  8. Madlibs
  9. Flip Slide Game – Flip, Slide, Match
  10. Left, Center, Right – Dice Game
  11. Difficult Riddles for Smart Kids
  12. Kanoodle – 3D brain teaser puzzle
  13. Hanging Indoor Basketball Hoop
  14. Rainbow Puzzle Ball
  15. Taco Cat Goat Cheese Pizza
     
Stocking Magic

The tiny treasures that make stockings unforgettable. Think squishy toys, cozy socks, fidget finds, and little surprises that feel extra special — it’s all about those small moments of joy.

  1. Smells Like Rizz – Candle
  2. Toy Rocket Launcher
  3. Boomerang
  4. Game Changer Book – Inspirational Sports Stories
  5. Emotional Support Desk Pets
  6. Instant Frozen Drink Maker
  7. Sussed – The game of Wacky Choices
  8. 97 Things To Do Before You Finish High School
  9. Sneaker Wipes – Keeping those Kicks Clean
  10. 3D Airpod Cases
  11. Stanley Cup Snack Bowl
  12. Highlights Subscription
  13. Sushi Socks
  14. Lego Botanicals
  15. Funko POP Movies Figurine
  16. LEGO Christmas Ornaments
  17. 3D Animal Knit Socks
  18. 3D Printed Hermit Crab
  19. Magnetic Metal Pen
  20. Thumbs Up Phone Stand
  21. Monkey Noodle – Stretchy Fidget
  22. Parachute Toy
  23. Wacky Waiver
  24. Tiny Baking

At the end of the day, stockings are about the little joys and the tiny surprises that make Christmas morning feel extra magical. Whether you go for fun gadgets, classic games, or those whimsical little treasures, it’s the excitement of discovery that kids remember most. I hope this list sparks some new ideas and helps you fill every stocking with a little more joy this year.

XO, Tiffany

In: Christmas, Family · Tagged: christmas, christmas gift guide, christmas stockings, gifts for kids, gifts for teens, holiday, Holiday Gift Guide, stocking stuffer ideas, stocking stuffers

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I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Instagram

Every time I bring up hashtags someone tells me th Every time I bring up hashtags someone tells me they do not work anymore.

Here is my take. Hashtags are still live on Instagram and they are still one of the main ways people search through the platform. Until Instagram tells us they are done I am going to keep using them, intentionally.

What has changed is how you should be using them.

Instagram has officially capped hashtags at 5 per post. Instagram made this change deliberately because stuffing 20 to 30 generic tags into every post was not serving anyone. Hashtags are no longer a reach tool. They are a clarity tool that helps the algorithm understand what your content is about.

5 intentional hashtags beat 30 random ones every single time.

Here is how to pick yours:

-Think about your niche, your audience, and your location
-Think about what someone would actually search — not what you would call your post
-A clown costume post might use #halloweencostume or #cosplay instead of #clowncostume because that is what someone searching for inspiration is actually typing

One more thing most people are missing. Instagram is leaning heavily into SEO and keyword search now. The words in your caption are doing work that hashtags used to do. Write descriptively and use natural language your audience would actually search. The algorithm is reading your words so give it something to work with.

Save this before you write your next post.
More digital strategy every Tuesday — follow along so you do not miss it.
As I’m planning out this years Halloween photo sho As I’m planning out this years Halloween photo shoot I had to circle back to this gem. I think this year will top it. I think 🤔 #halloween #costume #crystalball #cosplay #spookyseason👻
@tiffanitrancalix throws the best parties… #90snig @tiffanitrancalix throws the best parties… #90snight #justagirl
We’ve never met a theme we didn’t like. #october # We’ve never met a theme we didn’t like. #october #costumeseason #90snight
@blaumshavemorefun sent me this reel from @_memoir @blaumshavemorefun sent me this reel from @_memoirsofatraveler and I have never found a better description of my life. Every night out dancing ends with a PT appointment with @therapeuticbydesignpt the next week.  These knees are not 22 anymore.
The truth is I’m in a better mood when I like my o The truth is I’m in a better mood when I like my outfit #mirrorselfie
Gift guides are one of the most powerful tools a c Gift guides are one of the most powerful tools a creator has during the holiday season — and most people are not using them.

This is part one of two. Today we are talking about gift guides for creators. Next Tuesday we are talking about gift guides for retail businesses and small business owners. Save both.

Here is what a well built gift guide actually does for you as a creator:

	•	Drives affiliate revenue through platforms like LTK, ShopMy, Amazon Associates, Collective Voice, Mavely, and Howl
	•	Lives on your blog with its own URL so you own it and it keeps working long after the holidays
	•	Gives you content to distribute across every platform including two Pinterest pins per guide — one to your LTK post and one to your blog
	•	Opens the door to add gift guides as a bonus deliverable in brand collab pitches — and yes, services count too

Start by planning your categories. Gifts for her. Gifts under $50. Stocking stuffers. The more specific the guide the more useful it is — and useful content gets saved and shared.

The creators who win the holiday season start building now.

Save this and start planning your first guide this week.
More digital strategy every Tuesday — follow along so you do not miss it.
Through shaving, waxing, laser, threading this one Through shaving, waxing, laser, threading this one hair prevails. #thisis40 #thisisperimenopause #losinghaironmyhead #growingiteverywhereelse
Fashion week never really stops in New Orleans. Fashion week never really stops in New Orleans. 

Last night @abbydumatrait and I were able to check out all of @shopcosmiccollective runway show pieces as well as her new fur and fringe combo stoles. @theclosetbyscsc hosted and we scoured the racks of what is available to rent. Yes, rent. The Closet is open by appointment to rent their clothes as well as jewelry, hats and other accessories. 

We ended the night with @bylauracitron and @anyoldiron at the grand opening party for Any Old Iron on Magazine Street. Their shop is the perfect addition to New Orleans and needs to be your next shopping stop!! Andrew and Laura are both just so incredibly talented and I’m excited for them to be in our city.
Good morning. I’ll be your halloqueen for the next Good morning. I’ll be your halloqueen for the next 31 days. #halloween #kingoween #halloqueen

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