Merry Merry. Merry Merry.
Who is panic wrapping??? Who is panic wrapping???
If it’s going to be 80 degrees for Christmas I’m a If it’s going to be 80 degrees for Christmas I’m asking Santa for a spray tan gift card in my stocking.
As my boys have gotten older there is almost alway As my boys have gotten older there is almost always a friend eating dinner at my house or spending the night. The weekends are reserved for a driveway full of bikes and basketball. This year, in my haste to make my @shutterfly card I accidentally added a picture with one of my bonus kids in it. 🤷🏻‍♀️ #themorethemerrier
You are not shadow banned. Your content is not bei You are not shadow banned. Your content is not being hidden. Most of the time, it simply is not resonating with your audience anymore, especially if you are using the app correctly, which I will explain at the end.

People blame “shadow banning” when they see a drop in engagement, but when I look at their metrics, I can usually see small declines long before they noticed them. Social media platforms have millions of users. They are not punishing you because you took a week off.

What actually happens is this. Your audience stopped engaging with your content, and when you took a break, they filled that space with other creators. When you returned, the algorithm showed them the accounts they interacted with most, which was not you. They were not looking for your content because it was not relevant to them anymore. I see this over and over.

There is one real caveat. How you are using the app. If you upload unlicensed music, follow and unfollow in large numbers, run giveaways that break platform rules or respond to comments in negative ways, you can hurt your reach. That is not a shadow ban. That is violating the service agreement.

A case study. Someone told me they was shadow banned. When I looked at their account, a few things stood out.

1. There was no aspirational layer to the content. It was a business that relied on people physically coming in, yet nothing showcased a luxury experience, or a story people could connect with. Photos were blurry, captions were minimal and there was no searchable language to help people discover her business.

2. There was no engagement back to the audience. Not responding to comments is one of the fastest ways to lose your community. People want acknowledgment. If they do not get it from you, they will give their attention to someone else.

3. They were not using the app like a real user.  Instagram and TikTok know you are a business, but they still reward accounts that behave like humans.  Comment, watch stories and sending DMs. That signals genuine activity and community building.

Most of the time the issue is not a shadow ban. It is content, connection and consistency. And the good news is all of that can be improved.
Candy cane bow tutorial!! #chrismas #christmasbaki Candy cane bow tutorial!! #chrismas #christmasbaking #christmascake #christmastreat #holiday #holidaytreats #coquettechristmas #twee #coquetteholiday
Coffee with my favorite collaborator… Coffee with my favorite collaborator…
Shop local gift guide @shopstelladallas!! Shop local gift guide @shopstelladallas!!
Last Christmas, we took the Annual King Cookie Par Last Christmas, we took the Annual King Cookie Party in a whole new direction and it ended up being one of my favorite versions yet. I invited some of my closest friends to Kismet Cosmetics, decorated gingerbread houses, and made our own lip gloss and face glitter. It was such a fun way to reconnect with my friends during the busiest time of year. The full recap is on the blog now. Link in bio.
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travel · January 17, 2025

Bay St. Louis, MS – Travel Guide

Bay St. Louis Travel Guide Header.

I often tell my friends I am not a ride or die friend. I have questions. I need to know where we are going, how we are going to get there and why do we need to die. However, when Kerry Maloney called me and asked if I wanted to judge a Dolly Parton Highest Hair Contest I immediately said yes. As well as volunteering Kevinnie for a weekend in Bay St. Louis.

Each year the town of BSL celebrates Dolly Parton’s Birthday with the Dolly Should Festival. The reason for this name? Well Dolly Should attend, right? We were able to make a whole weekend out of this event, so we wanted to tell you a little bit about it.

Where We Stayed

Tiffany and Kevinnie in front of The Driftwood Motel Signs

We stayed at the most charming vintage motel right outside the heart of the town called The Driftwood Motel. The Driftwood was originally constructed in the early 1960’s to expand the offering of Mississippi hospitality and tourism along the Gulf Coast. New Orleans residents wanted a easy costal getaway and Bay St. Louis provided that. I late 2023 the motel was redeveloped and renovated to make it a shining star at the beginning of main street.

The original Driftwood Motel had a sign that said, “Free TV – TV – Telephone” which the new owners decided to keep and update to “Free TV – Pool – Wi-Fi”. This piece of nostalgia is both cute and comfortable offering several guest amenities like a kitchen where we found coffee, Diet Coke and King Cake!

What We Did

We started our trip checking into the Driftwood Motel. The location is right off of Main Street, so Kerry picked us up in her golf cart and we took a quick trip to our first destination.

100 Men Hall Gumbo Cook Off
Kevinnie and I at the Rock n Roux Gumbo Cook off at the 100 men hall in Bay St. Louis Mississippi.

“100 Men Hall is a thriving cultural center for music and community in the heart of Bay St. Louis. Built in 1922 by the One Hundred Members’ Debating Benevolent Association. Over the years the association sponsored many events and also rented the hall to promoters who brought in blues, rhythm & blues, and jazz acts. Local residents have recalled performances by Ray Charles, James Brown, Etta James, and numerous others here.” (please read more about their history here.)

“Owner Rachel Dangermond (and her son, Constantin “Tin” Dangermond, a/k/a the 101st Man) work to preserve culture, interprets history and gathers the community through live music events, innovative programs, and artistic expression.”

We were able to judge the Rock ‘N’ Roux Gumbo Cookoff where we sampled 16 different types of gumbo! Kevinnie and I as well as Scot Pilie and Ben Mount were the judges, and it was a lot harder of a job than I thought. We had to judge each gumbo on aroma, consistency, taste and presentation. Also trying 16 gumbo cups, even taking one bite, I was so full!! In the end we picked a winner and celebrated with the band!

Shops OF Century Hall Highest Hair Contest
Tiffany and Kevinnie at the Driftwood before the Highest Hair contest.

Our next stop was the Shops of Century Hall. This historic building located on 2nd Stret and houses more than 25 local artisans and small shop owners. From original artwork to vintage clothing the Shops of Century Hall have it all. We took a shopping trip to pick up a vintage brooch and some fantastic catnip for Poydras and Peter.

This was the first year for their Highest Hair Contest and the women of BSL did not disappoint. The hair was amazing, and the women were entertaining and choosing a winner was almost impossible,

Mockingbird Cafe Dolly Look Alike Contest

Our last stop for the day (and third outfit change) was the Dolly Look Alike Contest at the Mockingbird Cafe! All the fun of the day culminated in this contest!!

Tiffany in a leopard dress and pink moto jacket before the DOlly Look alike contest.

What We Ate

Liked it so much we had it twice… Mockingbird Cafe was such a treat we ended up eating there for dinner Saturday night and Brunch Sunday morning.

For dinner we tried the Mockingbird Burger and the Dolly’s Taters.

For Brunch we had the 2nd Street Sandwich, Pulled Pork and Grits, as well as the hashbrown bowl. The 2nd Street Sandwich was phenomenal being both party sweet and savory. We ordered in on a croissant, but the highlight was truly the maple butter that was the sweet surprise in the center.

Other restaurants we want to try next time:

Creole Creamery
Thorny Oyster
The LOFT
Toro Sushi
Barracuda Taco Stand

Outfits

It’s not a Tiffany King post if we don’t include something about clothes.

The theme was obviously pink!

Outfit one: Hat and Cape were Blingdana, Top and Skirt are Old Navy, Boots are The Purple Tiger.
Outfit Two: I rented this from NUULY.
Outfit Three: Dress is Target, jacket is from Torrid last season (linked something similar).

Resources: Places to See and Shop

100 Men Hall
Mockingbird Cafe
Fleurty Girl BSL
Shops of Century Hall
Bay St. Louis Old Town
The Arts Hancock County
Downtown Dasher
What more Mississippi Content? Check out my other travel guides Ocean Springs, MS and Margaritaville.

XO,

Tiffany

Special thanks to Sklyar Theriot for tagging along with us for the weekend and capturing all of our content. Skylar is part of our Team at The Organized Social as well as a beautiful portrait photographer.

In: travel · Tagged: Bay St. Louis, mississippi, shops of century hall

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I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Merry Merry. Merry Merry.
Who is panic wrapping??? Who is panic wrapping???
If it’s going to be 80 degrees for Christmas I’m a If it’s going to be 80 degrees for Christmas I’m asking Santa for a spray tan gift card in my stocking.
As my boys have gotten older there is almost alway As my boys have gotten older there is almost always a friend eating dinner at my house or spending the night. The weekends are reserved for a driveway full of bikes and basketball. This year, in my haste to make my @shutterfly card I accidentally added a picture with one of my bonus kids in it. 🤷🏻‍♀️ #themorethemerrier
You are not shadow banned. Your content is not bei You are not shadow banned. Your content is not being hidden. Most of the time, it simply is not resonating with your audience anymore, especially if you are using the app correctly, which I will explain at the end.

People blame “shadow banning” when they see a drop in engagement, but when I look at their metrics, I can usually see small declines long before they noticed them. Social media platforms have millions of users. They are not punishing you because you took a week off.

What actually happens is this. Your audience stopped engaging with your content, and when you took a break, they filled that space with other creators. When you returned, the algorithm showed them the accounts they interacted with most, which was not you. They were not looking for your content because it was not relevant to them anymore. I see this over and over.

There is one real caveat. How you are using the app. If you upload unlicensed music, follow and unfollow in large numbers, run giveaways that break platform rules or respond to comments in negative ways, you can hurt your reach. That is not a shadow ban. That is violating the service agreement.

A case study. Someone told me they was shadow banned. When I looked at their account, a few things stood out.

1. There was no aspirational layer to the content. It was a business that relied on people physically coming in, yet nothing showcased a luxury experience, or a story people could connect with. Photos were blurry, captions were minimal and there was no searchable language to help people discover her business.

2. There was no engagement back to the audience. Not responding to comments is one of the fastest ways to lose your community. People want acknowledgment. If they do not get it from you, they will give their attention to someone else.

3. They were not using the app like a real user.  Instagram and TikTok know you are a business, but they still reward accounts that behave like humans.  Comment, watch stories and sending DMs. That signals genuine activity and community building.

Most of the time the issue is not a shadow ban. It is content, connection and consistency. And the good news is all of that can be improved.
Candy cane bow tutorial!! #chrismas #christmasbaki Candy cane bow tutorial!! #chrismas #christmasbaking #christmascake #christmastreat #holiday #holidaytreats #coquettechristmas #twee #coquetteholiday
Coffee with my favorite collaborator… Coffee with my favorite collaborator…
Shop local gift guide @shopstelladallas!! Shop local gift guide @shopstelladallas!!
Last Christmas, we took the Annual King Cookie Par Last Christmas, we took the Annual King Cookie Party in a whole new direction and it ended up being one of my favorite versions yet. I invited some of my closest friends to Kismet Cosmetics, decorated gingerbread houses, and made our own lip gloss and face glitter. It was such a fun way to reconnect with my friends during the busiest time of year. The full recap is on the blog now. Link in bio.
I have been creating online for almost a decade, a I have been creating online for almost a decade, and the landscape has shifted in major ways. These are the changes that matter right now.

1. People don’t want to be influenced. They want to be educated. Audiences want content that improves their life, solves a problem or teaches them something useful. Value builds trust and trust builds connection.
2. Organic engagement is no longer the only metric. Paid reach is a smart tool when you know your audience and use the right placements. Sometimes your best content needs a push to reach the right people.
3. Community requires evolution. As you grow, your audience grows. Their needs change. Listening to what they save, ask for and respond to is how you stay connected.
4. Personality is the new niche. People follow people. Your voice, humor and perspective are what separate you from everyone else in your category.
5. Consistency matters, but sustainability matters more. Batching, content silos and systems help you show up without burning out.
6. Social SEO is essential. People use Instagram, TikTok and Pinterest like search engines. Keyword dense captions, clear hooks and intentional hashtags help your content get discovered long after posting.
7. Community is more important than virality. Viral moments fade. A loyal audience stays, engages and converts.
8. Creators are becoming brands and brands are becoming creators. Storytelling, personality and real time content now matter more than being perfectly polished.
9. AI isn’t replacing creators. It supports them. It frees up time so you can focus on creativity, connection and strategy.
10. Transparency matters more than perfection. And transparency isn’t the same as authenticity. Transparency means not gatekeeping and letting people into the process so they feel empowered.
11. Growth isn’t just about new followers. It’s about nurturing the audience you already have. Engagement and trust will take you farther than any number at the top of your profile.

The creator space is evolving and so are we. Staying curious, adaptable and connected to your community is how you grow long term.

#personalbranding #contentcreatortips

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