You can’t be messy and not end up in the mess. #ap You can’t be messy and not end up in the mess. #aproverb
Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
Summer boys are my favorite but god am I glad they Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.
Yesterday I sat down for a meeting about a holiday Yesterday I sat down for a meeting about a holiday collaboration (PS I am so excited to show y’all!)

It is August and that is not early. That is right on time.

Most people start thinking about holiday content in October. By then you have already missed brand collab deadlines, photographer availability, and Pinterest’s content window. The creators and small businesses that win the holiday season start planning now.

Here is what your August should look like:

-Pitch brands you want to work with — they are finalizing budgets right now
-Book your holiday shoot — photographers fill up fast in the fall
-Get your Halloween content on Pinterest — it needs 60 days to develop, that window is now
-Start mapping your anchor dates and working backwards

The collab I met about yesterday has a hard deadline of October 7th. That is 2.5 months before Christmas. Paid collabs have a process: outreach, contracts, approvals, posting. There is no rushing that timeline.

And here is something most people do not think about. Online buying starts plateauing around December 15th. If you are an affiliate seller or an online business your sales need to happen before that date. Local businesses have a little more runway but do not rely on it.

Christmas content needs to be on Pinterest no later than October.

Your holiday shoot needs to happen in September.
Your brand pitches need to go out now.

The holiday season is closer than you think.

Save this and open your calendar today.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
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midlife, Style · March 17, 2019

I’m 40…

I woke up 40 this morning. I had a lot of plans for the last year in my 30’s. Some of them I accomplished. Some of them I didn’t. Some of them I realized I just didn’t care about anymore. But that’s ok as with each year that I have grown older I have come to understand that many things don’t matter as much as I once thought they did.

I’ve been thinking about how much things have changed over the last ten years. When I turned 30 we had only been married 6 years. We didn’t have kids. We had just moved into our house in Mandeville. We spent Mardi Gras in Chicago at the Drake Hotel eating around the city for Restaurant Week and shopping at all the fancy shops. I was working as an event coordinator for Special Olympics Louisiana and I owned a hat shop.

At 40 I didn’t think I would be changing diapers still (6.5 years and counting) but I also didn’t think I would be living out one of my dreams by writing this blog. I didn’t think that I would be a stay at home mom or that we would be supporting a family of 5 on one income. I definitely didn’t think that we would celebrate my 40th birthday in Disney.

At 40 I am happy. I am loved. I am doing something that I think is important and inspires me daily. I have a wonderful husband who gets me and pushes me. I have great kids who challenge me and while I am teaching them they are teaching me. I am blessed to still have both of my parents who are not only fantastic but a huge part of our lives. I have friends who support me and make the effort to be a part of my life.

So this year for my birthday I told my photographer Melissa that I just wanted to do something glamorous. I wanted something that is the outward expression of how fun I feel on the inside. These photos are the result of that conversation. The Southern Hotel in Covington was gracious in letting me use their exclusive Garden House for all of my pictures. Johanna Bobb-Semple with She Laughs Hair & Makeup helped style the shoot as well as do my hair and makeup. Melissa Breedlove Photography is my long time friend and photographer and I couldn’t do any of this without her. Megan with Endless Summer Tans did a custom color on me to help warm up my winter white legs.

Dress: Nordstrom // Earrings: Golden Lily // Shoes: Steve Madden

Ok, so my list from last year… I am going to give you the things I accomplished and the things I didn’t.

Accomplished:

  • Get 10K on Instagram
  • Finish my office
  • Go blonde
  • Monthly time with friends
  • Donate to a friend
  • Make someone smile
  • Leave a big tip
  • Try 5 new restaurants (Jack Rose, Meril, Ale House, Disney, Pythania Market, Auction House, there are more and I cannot remember them)
  • Invest quality time into my kids talents
  • Coach a soccer game
  • Give away something special
  • Write a Hand written card
  • Wean Pops
  • You Tube Channel
  • Spend more time at the Lakefront
  • Porch Cocktails
  • Prima Donnas
  • Keep a journal
  • Renew my license
  • Take better care of my skin
  • Made a good habit: new bedtime routine with the kids, skin care, journaling
  • Throw a party
  • Give each kid a Yes Day
  • Make more vulnerable and transparent posts on the blog
  • Spend more time focusing on something Justin wants to talk about
  • Call my grandparents more
  • Help a friend work on a dream

Things I didn’t accomplish…

  • Lose 30 pounds of fat
  • Define my shoulders and back
  • Swim half a mile
  • Squat 100 pounds
  • One unassisted pullup
  • Have everyone in their own beds – maybe next year
  • Night away with Justin – tried and one of the kids got sick, currently rescheduling
  • A new tattoo – cannot decide
  • See a play with my mom
  • Write my book – started but not finished
  • Register for a blogger conference

So we will move the things I didn’t do to next year and maybe I will accomplish them by then. All I know was 39 was a great year and I am so looking forward to 40!

XO,

Tippy

In: midlife, Style · Tagged: forty, midlife, style 40

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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You can’t be messy and not end up in the mess. #ap You can’t be messy and not end up in the mess. #aproverb
Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
Summer boys are my favorite but god am I glad they Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.
Yesterday I sat down for a meeting about a holiday Yesterday I sat down for a meeting about a holiday collaboration (PS I am so excited to show y’all!)

It is August and that is not early. That is right on time.

Most people start thinking about holiday content in October. By then you have already missed brand collab deadlines, photographer availability, and Pinterest’s content window. The creators and small businesses that win the holiday season start planning now.

Here is what your August should look like:

-Pitch brands you want to work with — they are finalizing budgets right now
-Book your holiday shoot — photographers fill up fast in the fall
-Get your Halloween content on Pinterest — it needs 60 days to develop, that window is now
-Start mapping your anchor dates and working backwards

The collab I met about yesterday has a hard deadline of October 7th. That is 2.5 months before Christmas. Paid collabs have a process: outreach, contracts, approvals, posting. There is no rushing that timeline.

And here is something most people do not think about. Online buying starts plateauing around December 15th. If you are an affiliate seller or an online business your sales need to happen before that date. Local businesses have a little more runway but do not rely on it.

Christmas content needs to be on Pinterest no later than October.

Your holiday shoot needs to happen in September.
Your brand pitches need to go out now.

The holiday season is closer than you think.

Save this and open your calendar today.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
Daily reminder. Daily reminder.

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