Even though it has been hotter than hades I’ve sti Even though it has been hotter than hades I’ve still managed to throw some fits.
If you ever thought I would be boring at a party, If you ever thought I would be boring at a party, you would be wrong.
When I look at someone’s Instagram page for the fi When I look at someone’s Instagram page for the first time I always go straight to the highlights.

And I see one of two things. Either there are no highlights at all or there are highlights that have no real strategy behind them. Random collections, no covers, content that has nothing to do with the brand.

Your highlights are one of the first things a new visitor sees when they land on your page. They are prime real estate and most people are leaving them empty or underutilized.

Here is what your highlights should be doing for you:

-Saving content you want to live on your page longer than 24 hours
-Telling a first time visitor exactly who you are and what you do
-Organized collections that make sense — new listings, services, events, try ons
-Branded covers that make your page look polished and intentional

Every industry is different. A real estate agent should be highlighting new listings and community content. A medical practice should highlight services and testimonials. A boutique should highlight new arrivals and in store events.

And once a year go through all of them. Remove what is outdated. Keep what still reflects your brand.
Your highlights should always represent where your brand is right now.

Save this and go audit your highlights this week.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
I’ve done the research and the results are the sam I’ve done the research and the results are the same. #documentary
My hobbies are getting dressed up and shaking my 🍑 My hobbies are getting dressed up and shaking my 🍑. In that order. #danceparty
Hot summer nights. Thank you for the beautiful eve Hot summer nights. Thank you for the beautiful evening @wigsbytiffani and @nuair_ac #gala #fancykings
5 reasons I think you need to hire @brittanyspreen 5 reasons I think you need to hire @brittanyspreen.hmua for your next glam 💄 👄 #mua #glam
Let me have a word with you…. Let me have a word with you….
Most people look at their Instagram insights. Not Most people look at their Instagram insights.
Not everyone knows what they are actually looking at.

I see it all the time when I sit down with clients. They know their numbers are there. They just are not sure what to do with them. So let’s fix that.

Your Instagram insights are broken down into two categories. Post insights show you how one specific piece of content performed. Account insights show you how your overall strategy is performing over time. Both matter and they answer different questions.

Here is what to pay attention to on every post:

-Views — your highest number, counts every time your content was seen including multiple views from the same account
-Reach — the number of unique accounts that saw your content, watch how much is coming from non followers
-Engagement — likes, comments, saves, and shares. Saves and shares are the most valuable
-Profile Visits — how many people were curious enough to go look at your page after seeing your content
-Follows — which posts are actually convincing people to stick around
-Audience Details — who is seeing your content and when they are most active

Here is the thing. High views with low engagement means your content is being seen but not connecting. High profile visits with low follows means something is off on your page. Go check your bio and your pinned posts.

Your insights are not just numbers. They are directions.
Save this and go pull up your insights right now.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
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Holiday Dressing Guide, Style · November 22, 2018

Holiday Dressing Guide – 2018

I set this post up to publish around the time most of you would be finished Thanksgiving dinner and looking around Facebook for something to read.

Holiday Dressing Guide Header

One of the best parts of the holidays are all of the events!  From Christmas parties to Santa pics to Teas and Brunch the list of things to do is endless.  I love planning out what I want to wear to each and every event.

Last year I was asked to speak to a group of ladies about dressing for the holidays.  To date it was one of the most fun events I have ever worked.  For the event I created a small dressing guide with some suggestions on what to wear to holiday events and what was trending for that season.  This year I wanted to expand on that brochure and create a dressing guide that you could shop virtually.

To create this list I used a lot of the events I attend during the holidays.  I am hoping this will take some of the stress out of dressing for your holiday events.

Trends

  • Sequins.  Isn’t this always a trend?  It is for me anyway!  Sequin skirts, dresses, tops, scarfs and more.  Don’t be afraid to rock a sequin skirt with a fuzzy wool sweater to your office party.  Embrace the bling.
  • Non Christmas Colors.  This one makes me so happy.  While I love red and green and everything that it stands for with classic Christmas I was really excited to see some new colors thrown in the mix.  Blue and pink seem to be two of the top runners while black is also being thrown in the mix.
  • Red and Pink.  This is my own Christmas trend that I am making happen.  I love the combo and it just feels festive to me.  Check out any of my gift guide pics and you will see red and pink!
  • Pattern.  Everything from polka dots to floral to plaid to buffalo check.  If you want a pattern it’s out there.

 

Outfits

Ugly Sweater Party / Cookie Party / Fun Christmas Party

Each year our family hosts a cookie decorating party in our home.  It is our closest friends and family and each year it gets bigger and bigger.  I know a lot of people attend cookie events like cookie swaps or other in home open houses.  It’s less formal than a Christmas Party and a great opportunity to spend quality time with friends.  My goal is always to have fun so I like my outfit to reflect that.  It also gives me a chance to be a little silly with my outfit.

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Sip and Shop

Some of the best shopping events during the holidays are the pop ups and sip and shops that you can find in your local community.  We have some really amazing ones on the Northshore.  There are always little sips and treats and it’s an excuse to get a little dressed up and go shopping with your friends.

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Nutcracker

There aren’t a lot of occasions to get really dressed up but going to the theater is one of them.  I don’t care if I am the most dressed up person in attendance I am wearing something fabulous.  Where else are you going to wear that sequin dress anyway?

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Christmas Party

Christmas parties can vary significantly with dress code but it is another occasion to get a little dressed up so why not!

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School Party

If you are attending or room mom chances are you are going to be bending down and on the floor and helping with crafts and handing out snacks.  You need to look cute but you also need to be comfortable.  Here are a few things that meet that need.

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Christmas Eve

Christmas Eve means church and brunch or dinner for our family.

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Christmas Day

Christmas Day is casual and fun at our house.  We always host which means pajamas all day for the kids.

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Extras

Accessories

The perfect outfit requires the perfect earrings or necklace.  It’s the icing on the cake.

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Shoes

Shoes are just as important as the rest of your outfit so make sure you have the perfect pair for your holiday outfit.

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Outerwear

Don’t let the chilly weather make you coverup your outfit with something less fabulous.

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Happy Holidays!

Tippy

In: Holiday Dressing Guide, Style · Tagged: 2018, christmas, christmas day, christmas eve, cookie party, dressing guide, event style, events, fashion, fashoin, holiday, holiday dressing guide, holiday fashion, holiday style, Holiday trends, nutcracker, santa, style, tiffany king, tiffany morgan king, we five kings holiday

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Even though it has been hotter than hades I’ve sti Even though it has been hotter than hades I’ve still managed to throw some fits.
If you ever thought I would be boring at a party, If you ever thought I would be boring at a party, you would be wrong.
When I look at someone’s Instagram page for the fi When I look at someone’s Instagram page for the first time I always go straight to the highlights.

And I see one of two things. Either there are no highlights at all or there are highlights that have no real strategy behind them. Random collections, no covers, content that has nothing to do with the brand.

Your highlights are one of the first things a new visitor sees when they land on your page. They are prime real estate and most people are leaving them empty or underutilized.

Here is what your highlights should be doing for you:

-Saving content you want to live on your page longer than 24 hours
-Telling a first time visitor exactly who you are and what you do
-Organized collections that make sense — new listings, services, events, try ons
-Branded covers that make your page look polished and intentional

Every industry is different. A real estate agent should be highlighting new listings and community content. A medical practice should highlight services and testimonials. A boutique should highlight new arrivals and in store events.

And once a year go through all of them. Remove what is outdated. Keep what still reflects your brand.
Your highlights should always represent where your brand is right now.

Save this and go audit your highlights this week.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
I’ve done the research and the results are the sam I’ve done the research and the results are the same. #documentary
My hobbies are getting dressed up and shaking my 🍑 My hobbies are getting dressed up and shaking my 🍑. In that order. #danceparty
Hot summer nights. Thank you for the beautiful eve Hot summer nights. Thank you for the beautiful evening @wigsbytiffani and @nuair_ac #gala #fancykings
5 reasons I think you need to hire @brittanyspreen 5 reasons I think you need to hire @brittanyspreen.hmua for your next glam 💄 👄 #mua #glam
Let me have a word with you…. Let me have a word with you….
Most people look at their Instagram insights. Not Most people look at their Instagram insights.
Not everyone knows what they are actually looking at.

I see it all the time when I sit down with clients. They know their numbers are there. They just are not sure what to do with them. So let’s fix that.

Your Instagram insights are broken down into two categories. Post insights show you how one specific piece of content performed. Account insights show you how your overall strategy is performing over time. Both matter and they answer different questions.

Here is what to pay attention to on every post:

-Views — your highest number, counts every time your content was seen including multiple views from the same account
-Reach — the number of unique accounts that saw your content, watch how much is coming from non followers
-Engagement — likes, comments, saves, and shares. Saves and shares are the most valuable
-Profile Visits — how many people were curious enough to go look at your page after seeing your content
-Follows — which posts are actually convincing people to stick around
-Audience Details — who is seeing your content and when they are most active

Here is the thing. High views with low engagement means your content is being seen but not connecting. High profile visits with low follows means something is off on your page. Go check your bio and your pinned posts.

Your insights are not just numbers. They are directions.
Save this and go pull up your insights right now.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
It took me months to work my way up to leg pressin It took me months to work my way up to leg pressing 160 pounds.

In the last four weeks, I dropped back to 100.

That sounds discouraging until you know the whole story.

I took two weeks completely off while we were on vacation. Then I spent another two weeks barely making it to the gym because life got busy and my knee needed a break.

Old me would have looked at that number and thought I was starting over.

Now I know better.

Progress isn’t a straight line. It’s full of vacations, injuries, busy seasons, family commitments, work deadlines, and days when your body simply needs rest.

The strongest people I know aren’t the ones who never lose momentum. They’re the ones who keep coming back.

So if you’ve ever looked at someone else’s progress and wondered why yours feels so slow, remember this: you’re only seeing a snapshot. You’re not seeing the months of consistency, the setbacks, the plateaus, or the days they had to start lighter than they wanted to.

Fitness isn’t something I’m trying to “finish.” It’s a lifelong relationship with my body. Some seasons I’ll be stronger. Some seasons I’ll simply be showing up.

Both count.

I know I’ll get back to 160.

And when I do, it’ll be because I kept going—not because I never took a break.

If you’re in a season where it feels like you’ve taken a step backward, give yourself some grace. Your journey isn’t over. It’s just another chapter.

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