Every time Trial Reels come up in conversation wit Every time Trial Reels come up in conversation with business owners, creators, and brands I notice the same thing.

Nobody is using them.

Instagram rolled this out quietly at the end of 2024 and most people either don’t know they exist or aren’t sure what to do with them. So let’s fix that.

Trial Reels are one of the only ways Instagram lets you get your content in front of people who don’t follow you yet. They show your reels to non followers through the explore page and reels feed. That is new eyes, new followers, and new potential clients — without paid ads.

Here is what you need to know:

-Trial Reels are only available to professional accounts and some creator accounts
-They gain traction for 24 hours — after that views stop
-You can run a trial at the same time you post to your feed
-They are not just for new content, repurpose your best performing reels

I have used them consistently and have seen my follower count grow because of it. The content that performs best is funny, engaging, or tied to trending audio. Stay away from talking head content unless it stops someone in the first second.

This is a feature worth adding to your strategy right now.

Save this and post your first Trial Reel this week.
Follow me for more digital strategy tips every Tuesday.

That is what I am here for.
June 1st the beginning of Pride month and I want y June 1st the beginning of Pride month and I want you to remember that it’s important because everyone deserves a place and to be their true selves without fear of abandonment or harm. #pride
Friday thoughts. Coming back as a cat in my next l Friday thoughts. Coming back as a cat in my next life.
City Views. #pinkandgreen #nola #neworleans #sundr City Views. #pinkandgreen #nola #neworleans #sundryshop
Having your account in order is one of the most im Having your account in order is one of the most important parts of building a strong profile.

Think about it. Someone scrolls past your post, it stops them, they click your page. You have seconds to tell them who you are and whether they should follow you.

Step one is always a clean and concise bio. But that’s just the beginning.  Step two is your pinned posts.  Most people are either not using them or not using them strategically.
Here’s what your three pinned posts should be doing for you:

-Post 1 — Who you are and what you do
-Post 2 — What kind of content you create and what they can count on from you
-Post 3 — Your highest viewed content. Not your favorite. The one with the most views.

And before you stress about having three, Facebook only allows one pinned post. One strong post is all you need there.

Your pinned posts are prime real estate. They set the tone, build trust, and give someone every reason to hit follow.  Don’t leave that to chance.

Save this and go update your pinned posts today.
And if you want more branding tips every Tuesday... follow me. That’s what I’m here for.
She’s a resourceful queen…. With a glue gun. She’s a resourceful queen…. With a glue gun.
Literally just a girl. #girlworld #whorunstheworl Literally just a girl.  #girlworld #whorunstheworld
In southern tradition our “aunts” are usually not In southern tradition our “aunts” are usually not actually our family. A rite of passage in our adult lives in when your friend tells you they are pregnant and asks you what you want your Aunt name to be. I was going to be Aunt Tiffy but these girls had other plans and a lack of being able to say their f’s turned into me being Tippy. 

Today they graduated high school. It a monumental occasion for them and their parents. We are so proud of all of them and honored to have been able to know them from day one in the NICU. We can’t wait to see where life takes them and are as equally excited to see what an empty nest holds for our friends as well. What a blessing it is to have lifelong friendships.
Don't take this the wrong way. But I hate AI flie Don't take this the wrong way.  But I hate AI fliers.

They all look the same. Generic, flat, and with no real depth. More importantly they don't look anything like your brand. Someone should be able to see your flier and know immediately that it came from you. AI fliers are not doing that.

I get it. You are busy. You need something fast and you don't want flier design to take up your whole day. I am not going to tell you I hate something without giving you a way to do it better.

Canva can get you a branded, readable, properly sized flier in 30 minutes. Here is what most people are missing:

-Your flier should match your brand colors and fonts
-Font pairing matters — and script fonts are never all caps
-If it is hard to read it is not working
-Every platform has different size requirements and AI fliers are almost never optimized for them

I use AI every single day. Flier creation is just not the best use of it.

Swipe through and let me show you how to do it better.

Save this before you make your next flier.
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At Home · July 25, 2018

Wishing my Kids Away

I have ideas of sharing more personal posts with all of you about my journey as a mother and parenting but there is a degree of vulnerability that I am not always comfortable with.  It’s one thing for people to be vocal about disliking what you wear or do but when people question your parenting it’s different.  I am a very open person but I am also judicious with what I share to my readers.  I’m ok with sharing many parts of my life but some parts I still like to remain a little private.

But I am trying to grow as a person and as a parent and because of that I do want to share more about the victories and struggles I face as a mom.  The other night in a conversation with a friend we were talking about as moms we are inundated with information constantly telling us that we are doing things wrong.  That if we don’t do it this way or think a certain way we are wrong.  The truth is at our core mom’s just want to feel like they are doing right by their kids.  We love our kids and for that reason we are going to strive to be good moms… as we should.  In reality we are great mom’s who have great days and ok days and bad days and everything in between.

So know as I write this my hope is that my vulnerability touches your heart and you can know that I think you are doing a great job.  Right where you are, right where you sit, no matter how great or terrible the day has been I think you are perfect just like you are.  But if this post makes you think than that’s all I could want.

Wishing Your Kids Away…

My plan was never to be a stay at home mom.  I have never been afraid to admit that to people.  It took me a solid 6 months to acclimate to SAHM life.  It was hard for me.  What made it equally as hard was the guilt I put on myself that I should be enjoying every single second because other moms would kill to be in my place.  This was one of the hardest times in my mom life.

Summer’s are hard.  You can ask just about any mom out there and they will tell you that summer weighs on them.  I don’t know if it is the non consistent schedule of the summer or the heat but it always feels like the kids are extra crazy and the days are extra long.  At some point during the summer, usually July, I start looking at the calendar and counting the days until school goes back in.

It’s an innocent thing and it seems harmless for me to long to be back in a scheduled environment with a little free time each week.  But then I start to think how in a way I am wishing my kids away.  Now this is the part I don’t want anyone taking offense to because it’s ok.  Sometimes we are all going to do that.  Think about the glory days of school being back in session and having the 9 months of consistency but there are only so many summers and not just that there are only so many summers they are going to want to hang out with you each day.

Right now they want me to swim with them.  They don’t care if I am not in tip top shape.  They don’t care that I fuss when they wet my hair.  They just laugh and I laugh.  We race and they beat me every time.  I watch them jump and swim back and forth hundreds of times and I fix their goggles.  They need me.  Not just to make their lunches but they need me to tell them good job when they jump off the side of the pool.

We go on fieldtrips and I am exhausted when we are done but we have fun.  Even on the worst days we have fun.  I see things through their eyes.  Unafraid to try things, ask questions and reach out and touch things.  Places I would never visit I see with them and because of this I am learning and expanding my own self.

But most importantly we have time.  We have this time together and it’s special and sacred and important and I don’t have to love every single second of it to love that we have these summers together.  I can for a split second look at the calendar and long for the calmer months the fall will bring while spinning around and shooting one of them with the nerf gun or break up yet another fight.

The reality that I have learned in this journey is that I don’t have to be perfect and they don’t have to be perfect because we are all just doing our best.

So mommas.  You don’t have to love it all and if 3:00 rolls around and you are looking at that calendar and saying when does school start just know that I am probably looking at it too.  It doesn’t make us bad moms.  We are just being real.  But take the next moment to do something fun and turn your own day around.  This too shall pass and next summer they will be another year older.

In: At Home · Tagged: family, loving your kids, summer, summer break

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Comments

  1. Sarah says

    July 25, 2018 at 9:17 am

    Oh girl. This is sooo me right now. And H doesn’t start school until 8/27! What am I going to do?!?

    Reply

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I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Every time Trial Reels come up in conversation wit Every time Trial Reels come up in conversation with business owners, creators, and brands I notice the same thing.

Nobody is using them.

Instagram rolled this out quietly at the end of 2024 and most people either don’t know they exist or aren’t sure what to do with them. So let’s fix that.

Trial Reels are one of the only ways Instagram lets you get your content in front of people who don’t follow you yet. They show your reels to non followers through the explore page and reels feed. That is new eyes, new followers, and new potential clients — without paid ads.

Here is what you need to know:

-Trial Reels are only available to professional accounts and some creator accounts
-They gain traction for 24 hours — after that views stop
-You can run a trial at the same time you post to your feed
-They are not just for new content, repurpose your best performing reels

I have used them consistently and have seen my follower count grow because of it. The content that performs best is funny, engaging, or tied to trending audio. Stay away from talking head content unless it stops someone in the first second.

This is a feature worth adding to your strategy right now.

Save this and post your first Trial Reel this week.
Follow me for more digital strategy tips every Tuesday.

That is what I am here for.
June 1st the beginning of Pride month and I want y June 1st the beginning of Pride month and I want you to remember that it’s important because everyone deserves a place and to be their true selves without fear of abandonment or harm. #pride
Friday thoughts. Coming back as a cat in my next l Friday thoughts. Coming back as a cat in my next life.
City Views. #pinkandgreen #nola #neworleans #sundr City Views. #pinkandgreen #nola #neworleans #sundryshop
Having your account in order is one of the most im Having your account in order is one of the most important parts of building a strong profile.

Think about it. Someone scrolls past your post, it stops them, they click your page. You have seconds to tell them who you are and whether they should follow you.

Step one is always a clean and concise bio. But that’s just the beginning.  Step two is your pinned posts.  Most people are either not using them or not using them strategically.
Here’s what your three pinned posts should be doing for you:

-Post 1 — Who you are and what you do
-Post 2 — What kind of content you create and what they can count on from you
-Post 3 — Your highest viewed content. Not your favorite. The one with the most views.

And before you stress about having three, Facebook only allows one pinned post. One strong post is all you need there.

Your pinned posts are prime real estate. They set the tone, build trust, and give someone every reason to hit follow.  Don’t leave that to chance.

Save this and go update your pinned posts today.
And if you want more branding tips every Tuesday... follow me. That’s what I’m here for.
She’s a resourceful queen…. With a glue gun. She’s a resourceful queen…. With a glue gun.
Literally just a girl. #girlworld #whorunstheworl Literally just a girl.  #girlworld #whorunstheworld
In southern tradition our “aunts” are usually not In southern tradition our “aunts” are usually not actually our family. A rite of passage in our adult lives in when your friend tells you they are pregnant and asks you what you want your Aunt name to be. I was going to be Aunt Tiffy but these girls had other plans and a lack of being able to say their f’s turned into me being Tippy. 

Today they graduated high school. It a monumental occasion for them and their parents. We are so proud of all of them and honored to have been able to know them from day one in the NICU. We can’t wait to see where life takes them and are as equally excited to see what an empty nest holds for our friends as well. What a blessing it is to have lifelong friendships.
Don't take this the wrong way. But I hate AI flie Don't take this the wrong way.  But I hate AI fliers.

They all look the same. Generic, flat, and with no real depth. More importantly they don't look anything like your brand. Someone should be able to see your flier and know immediately that it came from you. AI fliers are not doing that.

I get it. You are busy. You need something fast and you don't want flier design to take up your whole day. I am not going to tell you I hate something without giving you a way to do it better.

Canva can get you a branded, readable, properly sized flier in 30 minutes. Here is what most people are missing:

-Your flier should match your brand colors and fonts
-Font pairing matters — and script fonts are never all caps
-If it is hard to read it is not working
-Every platform has different size requirements and AI fliers are almost never optimized for them

I use AI every single day. Flier creation is just not the best use of it.

Swipe through and let me show you how to do it better.

Save this before you make your next flier.
A white top is an essential in your wardrobe each A white top is an essential in your wardrobe each season. These are my 4 favorite white tops I recently purchased from @target. Everything is linked on LTK and in my stories.

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