Merry Merry. Merry Merry.
Who is panic wrapping??? Who is panic wrapping???
If it’s going to be 80 degrees for Christmas I’m a If it’s going to be 80 degrees for Christmas I’m asking Santa for a spray tan gift card in my stocking.
As my boys have gotten older there is almost alway As my boys have gotten older there is almost always a friend eating dinner at my house or spending the night. The weekends are reserved for a driveway full of bikes and basketball. This year, in my haste to make my @shutterfly card I accidentally added a picture with one of my bonus kids in it. 🤷🏻‍♀️ #themorethemerrier
You are not shadow banned. Your content is not bei You are not shadow banned. Your content is not being hidden. Most of the time, it simply is not resonating with your audience anymore, especially if you are using the app correctly, which I will explain at the end.

People blame “shadow banning” when they see a drop in engagement, but when I look at their metrics, I can usually see small declines long before they noticed them. Social media platforms have millions of users. They are not punishing you because you took a week off.

What actually happens is this. Your audience stopped engaging with your content, and when you took a break, they filled that space with other creators. When you returned, the algorithm showed them the accounts they interacted with most, which was not you. They were not looking for your content because it was not relevant to them anymore. I see this over and over.

There is one real caveat. How you are using the app. If you upload unlicensed music, follow and unfollow in large numbers, run giveaways that break platform rules or respond to comments in negative ways, you can hurt your reach. That is not a shadow ban. That is violating the service agreement.

A case study. Someone told me they was shadow banned. When I looked at their account, a few things stood out.

1. There was no aspirational layer to the content. It was a business that relied on people physically coming in, yet nothing showcased a luxury experience, or a story people could connect with. Photos were blurry, captions were minimal and there was no searchable language to help people discover her business.

2. There was no engagement back to the audience. Not responding to comments is one of the fastest ways to lose your community. People want acknowledgment. If they do not get it from you, they will give their attention to someone else.

3. They were not using the app like a real user.  Instagram and TikTok know you are a business, but they still reward accounts that behave like humans.  Comment, watch stories and sending DMs. That signals genuine activity and community building.

Most of the time the issue is not a shadow ban. It is content, connection and consistency. And the good news is all of that can be improved.
Candy cane bow tutorial!! #chrismas #christmasbaki Candy cane bow tutorial!! #chrismas #christmasbaking #christmascake #christmastreat #holiday #holidaytreats #coquettechristmas #twee #coquetteholiday
Coffee with my favorite collaborator… Coffee with my favorite collaborator…
Shop local gift guide @shopstelladallas!! Shop local gift guide @shopstelladallas!!
Last Christmas, we took the Annual King Cookie Par Last Christmas, we took the Annual King Cookie Party in a whole new direction and it ended up being one of my favorite versions yet. I invited some of my closest friends to Kismet Cosmetics, decorated gingerbread houses, and made our own lip gloss and face glitter. It was such a fun way to reconnect with my friends during the busiest time of year. The full recap is on the blog now. Link in bio.
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Sponsored · June 11, 2018

Wink Your Eyes – My first expereince with eyelash extensions

If I was a super hero mascara would be my secret weapon.  I love doing my lashes.  I don’t wear makeup daily but I always wear mascara.  It is my go to beauty product.

Good lashes and a strong brow really make your face.  There is something about the way it all frames your eyes that brightens your entire face.  Usually I am not one to try a lot of different products at once but when it comes to mascara I have tried them all.

I have always thought about getting lash extensions.  I love a good fake lash for a night out but I worried the lash extensions would be too much for daily wear.  Getting them has always been on my bucket list of things to do.  So when Wink Your Eyes asked me if I would be willing to try out some of their new services in New Orleans I jumped on the opportunity.

Wink Your Eyes has been doing lashes in the Baton Rouge area for several years.  They recently opened a new location in New Orleans where they are a full service lash and brow bar.  But that’s not all!  They also offer full body waxing, makeup application and so much more! I have had two services with Wink and I am going to tell you about both of them.

My first appointment with Wink was in May.  I went on a Saturday and the appointment lasted about 2 hours.  My lash technician was Candace and she was incredibly thorough.

When I first arrived I had to remove all of the mascara that I had on my lashes.  She checked to make sure I had gotten it all so that the lashes would bond correctly.  She then brought me to the lash room where she applied my lashes.  She taped my eyelids down so that I wouldn’t open them during the process.

She worked on one set of lashes first and then pulled them back to expose my second set, who knew you had two sets of lashes, and then she applied more lashes to give it a thicker and fuller effect.  During the process she explained that they use a combination of single lashes and hybrid lashes that have three lashes.  She said this is what gives the lash a more full look but keeping it natural.  Each lash is individually applied to your natural lash with a surgical grade glue.

As I said the process too about 2 hours.  It was very calm and relaxing just like a massage or facial.  I even ended up falling asleep at one point.  When I finished my lashes had to stay dry for 24 hours.  They include a brush to keep your lashes fresh and also a list of things that you can’t do while your extensions are on.

When we finished I asked her if she had an estimate of how many lashes she had given me.  She said that I got around 100 lashes per eye which is between a Girly Wink and a Diva Wink

Here is my before and after…

Latrice from Wink checked in with me several times over the next week or so to see how my lashes were doing.  I was going about my daily life and would see a lash here and there that I lost.  Sometimes it was just the lash extension and sometimes it was attached to a natural lash that I had lost.

Lashes last between 2 and 4 weeks depending on your lifestyle and how many lashes you had put on.

After three weeks I decided to schedule a refill appointment.  I still had a good amount of lashes left but I could tell that I was losing some from the center and the outside of my right eye.

These were my lashes the day I went in for my refill.

The refill took about 80 minutes.  She went through and removed any lashes that were just hanging on and then assessed where I needed more lashes.  She then refilled the same way she did my first set.

This was the result…

The result was thicker and fuller but a similar result to my first set.

So pricing.  Full sets will cost anywhere between $115 and $175.  Refills start at $50 and go up depending on how many lashes you need.  BUT!!!  Right now if you use code TIFFANY when you book you can get 60% off of your service.

I was so pleased with my lashes both times.  Also, the process for booking, my technician and the location are all amazing.  I highly recommend Candace when booking.  She was great to work with and I feel like she really gave me a result that I loved.

XO,

Tippy

In: Sponsored · Tagged: brow, brow bar, brows, eyelash extensions, eyelashes, lash bar, lashes, wink your eyes

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Merry Merry. Merry Merry.
Who is panic wrapping??? Who is panic wrapping???
If it’s going to be 80 degrees for Christmas I’m a If it’s going to be 80 degrees for Christmas I’m asking Santa for a spray tan gift card in my stocking.
As my boys have gotten older there is almost alway As my boys have gotten older there is almost always a friend eating dinner at my house or spending the night. The weekends are reserved for a driveway full of bikes and basketball. This year, in my haste to make my @shutterfly card I accidentally added a picture with one of my bonus kids in it. 🤷🏻‍♀️ #themorethemerrier
You are not shadow banned. Your content is not bei You are not shadow banned. Your content is not being hidden. Most of the time, it simply is not resonating with your audience anymore, especially if you are using the app correctly, which I will explain at the end.

People blame “shadow banning” when they see a drop in engagement, but when I look at their metrics, I can usually see small declines long before they noticed them. Social media platforms have millions of users. They are not punishing you because you took a week off.

What actually happens is this. Your audience stopped engaging with your content, and when you took a break, they filled that space with other creators. When you returned, the algorithm showed them the accounts they interacted with most, which was not you. They were not looking for your content because it was not relevant to them anymore. I see this over and over.

There is one real caveat. How you are using the app. If you upload unlicensed music, follow and unfollow in large numbers, run giveaways that break platform rules or respond to comments in negative ways, you can hurt your reach. That is not a shadow ban. That is violating the service agreement.

A case study. Someone told me they was shadow banned. When I looked at their account, a few things stood out.

1. There was no aspirational layer to the content. It was a business that relied on people physically coming in, yet nothing showcased a luxury experience, or a story people could connect with. Photos were blurry, captions were minimal and there was no searchable language to help people discover her business.

2. There was no engagement back to the audience. Not responding to comments is one of the fastest ways to lose your community. People want acknowledgment. If they do not get it from you, they will give their attention to someone else.

3. They were not using the app like a real user.  Instagram and TikTok know you are a business, but they still reward accounts that behave like humans.  Comment, watch stories and sending DMs. That signals genuine activity and community building.

Most of the time the issue is not a shadow ban. It is content, connection and consistency. And the good news is all of that can be improved.
Candy cane bow tutorial!! #chrismas #christmasbaki Candy cane bow tutorial!! #chrismas #christmasbaking #christmascake #christmastreat #holiday #holidaytreats #coquettechristmas #twee #coquetteholiday
Coffee with my favorite collaborator… Coffee with my favorite collaborator…
Shop local gift guide @shopstelladallas!! Shop local gift guide @shopstelladallas!!
Last Christmas, we took the Annual King Cookie Par Last Christmas, we took the Annual King Cookie Party in a whole new direction and it ended up being one of my favorite versions yet. I invited some of my closest friends to Kismet Cosmetics, decorated gingerbread houses, and made our own lip gloss and face glitter. It was such a fun way to reconnect with my friends during the busiest time of year. The full recap is on the blog now. Link in bio.
I have been creating online for almost a decade, a I have been creating online for almost a decade, and the landscape has shifted in major ways. These are the changes that matter right now.

1. People don’t want to be influenced. They want to be educated. Audiences want content that improves their life, solves a problem or teaches them something useful. Value builds trust and trust builds connection.
2. Organic engagement is no longer the only metric. Paid reach is a smart tool when you know your audience and use the right placements. Sometimes your best content needs a push to reach the right people.
3. Community requires evolution. As you grow, your audience grows. Their needs change. Listening to what they save, ask for and respond to is how you stay connected.
4. Personality is the new niche. People follow people. Your voice, humor and perspective are what separate you from everyone else in your category.
5. Consistency matters, but sustainability matters more. Batching, content silos and systems help you show up without burning out.
6. Social SEO is essential. People use Instagram, TikTok and Pinterest like search engines. Keyword dense captions, clear hooks and intentional hashtags help your content get discovered long after posting.
7. Community is more important than virality. Viral moments fade. A loyal audience stays, engages and converts.
8. Creators are becoming brands and brands are becoming creators. Storytelling, personality and real time content now matter more than being perfectly polished.
9. AI isn’t replacing creators. It supports them. It frees up time so you can focus on creativity, connection and strategy.
10. Transparency matters more than perfection. And transparency isn’t the same as authenticity. Transparency means not gatekeeping and letting people into the process so they feel empowered.
11. Growth isn’t just about new followers. It’s about nurturing the audience you already have. Engagement and trust will take you farther than any number at the top of your profile.

The creator space is evolving and so are we. Staying curious, adaptable and connected to your community is how you grow long term.

#personalbranding #contentcreatortips

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