Every time Trial Reels come up in conversation wit Every time Trial Reels come up in conversation with business owners, creators, and brands I notice the same thing.

Nobody is using them.

Instagram rolled this out quietly at the end of 2024 and most people either don’t know they exist or aren’t sure what to do with them. So let’s fix that.

Trial Reels are one of the only ways Instagram lets you get your content in front of people who don’t follow you yet. They show your reels to non followers through the explore page and reels feed. That is new eyes, new followers, and new potential clients — without paid ads.

Here is what you need to know:

-Trial Reels are only available to professional accounts and some creator accounts
-They gain traction for 24 hours — after that views stop
-You can run a trial at the same time you post to your feed
-They are not just for new content, repurpose your best performing reels

I have used them consistently and have seen my follower count grow because of it. The content that performs best is funny, engaging, or tied to trending audio. Stay away from talking head content unless it stops someone in the first second.

This is a feature worth adding to your strategy right now.

Save this and post your first Trial Reel this week.
Follow me for more digital strategy tips every Tuesday.

That is what I am here for.
June 1st the beginning of Pride month and I want y June 1st the beginning of Pride month and I want you to remember that it’s important because everyone deserves a place and to be their true selves without fear of abandonment or harm. #pride
Friday thoughts. Coming back as a cat in my next l Friday thoughts. Coming back as a cat in my next life.
City Views. #pinkandgreen #nola #neworleans #sundr City Views. #pinkandgreen #nola #neworleans #sundryshop
Having your account in order is one of the most im Having your account in order is one of the most important parts of building a strong profile.

Think about it. Someone scrolls past your post, it stops them, they click your page. You have seconds to tell them who you are and whether they should follow you.

Step one is always a clean and concise bio. But that’s just the beginning.  Step two is your pinned posts.  Most people are either not using them or not using them strategically.
Here’s what your three pinned posts should be doing for you:

-Post 1 — Who you are and what you do
-Post 2 — What kind of content you create and what they can count on from you
-Post 3 — Your highest viewed content. Not your favorite. The one with the most views.

And before you stress about having three, Facebook only allows one pinned post. One strong post is all you need there.

Your pinned posts are prime real estate. They set the tone, build trust, and give someone every reason to hit follow.  Don’t leave that to chance.

Save this and go update your pinned posts today.
And if you want more branding tips every Tuesday... follow me. That’s what I’m here for.
She’s a resourceful queen…. With a glue gun. She’s a resourceful queen…. With a glue gun.
Literally just a girl. #girlworld #whorunstheworl Literally just a girl.  #girlworld #whorunstheworld
In southern tradition our “aunts” are usually not In southern tradition our “aunts” are usually not actually our family. A rite of passage in our adult lives in when your friend tells you they are pregnant and asks you what you want your Aunt name to be. I was going to be Aunt Tiffy but these girls had other plans and a lack of being able to say their f’s turned into me being Tippy. 

Today they graduated high school. It a monumental occasion for them and their parents. We are so proud of all of them and honored to have been able to know them from day one in the NICU. We can’t wait to see where life takes them and are as equally excited to see what an empty nest holds for our friends as well. What a blessing it is to have lifelong friendships.
Don't take this the wrong way. But I hate AI flie Don't take this the wrong way.  But I hate AI fliers.

They all look the same. Generic, flat, and with no real depth. More importantly they don't look anything like your brand. Someone should be able to see your flier and know immediately that it came from you. AI fliers are not doing that.

I get it. You are busy. You need something fast and you don't want flier design to take up your whole day. I am not going to tell you I hate something without giving you a way to do it better.

Canva can get you a branded, readable, properly sized flier in 30 minutes. Here is what most people are missing:

-Your flier should match your brand colors and fonts
-Font pairing matters — and script fonts are never all caps
-If it is hard to read it is not working
-Every platform has different size requirements and AI fliers are almost never optimized for them

I use AI every single day. Flier creation is just not the best use of it.

Swipe through and let me show you how to do it better.

Save this before you make your next flier.
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At Home · June 9, 2017

Father’s Day Gift Guide

Father’s Day is next weekend but there is still plenty of time to think about what to get your Dad or your spouse.  I try really hard to come up with interesting gifts each year but sometimes I am completely stumped.  I feel like Father’s Day is such a big holiday because you are trying to honor someone for what they are doing day in and day out.  It always makes me want to put more thought into the gift and make it something sentimental.  However it’s reasonable to think that you are going to be able to blow someone away with your gift each and every year so it’s good to throw something practical and fun in there now and then too.

For Justin’s first Father’s Day I bought him things that were quintessential father items.  A tie, new dress socks, beer and cuff links.  The thing is though that the cuff links I bought him were made out of a baseball that was thrown as the first pitch in the World Series when the Boston Red Socks won for the first time in like a billion years.  Basically I gave him the best gift ever for the first Father’s Day.  I have spent all subsequent years trying to achieve that greatness again…

This year I gave him his gift already and it’s a project that we are working on together.  It’s something that is very sentimental and I think he will treasure and I like that it was something that we have been able to do together and work on with the kids.  It’s not finished yet but when it is I will be positing it for y’all to see.

Back to my gift guide.  Dad’s are hard to buy for.  Bottom line.  I hope that this will make it easier for you.

Also, I originally started this as a Father’s Day guide post but I really should rename it Big Daddy’s Favorite Things…

Cufflinks

So I mentioned that I purchased Justin cuff links made out of a baseball for his first Father’s Day.  They are amazing and you can even see the dirt on them.  The ones I purchased him came from a dealer with a certificate of authenticity.  You should definitely make sure that you would get something like this to insure that you are receiving an authentic product.  This is the company that I purchased Big Daddy’s cuff links from, Bottomofthe9thonline

If your Dad or Spouse aren’t into sports but do like cuff links these are also very interesting and would make an excellent conversation piece.  The designer makes them out of old typewriter keys.  The company is called What’s Your Type and you can view their cuff link selections here.

Watches

Big Daddy is into watches and it’s kind of a hobby of his.  I have bought him several over the years from other watch collectors online but I also like to buy him unique ones that may not be expensive.  Wooden watches have become a big trend and there are a lot of affordable options out there.  You can also have most of them engraved which makes them a little more special too.  Treehut.co has the best selection I have looked at and they also have great sales.  This is my current favorite… Tree Hut Nova

Amazon Echo

I bought our first Echo for Big Daddy for Christmas last year.  We have since added two dots to the house and have plans to add more.  The whole family uses them daily to play music, check the weather and add items to lists that we have.  They really are helpful to have around and I love that we can have music at a moments notice.  Big Daddy likes them for the same reason and that you can hook up all of your smart items to the echo like your lights and some appliances.  It can also control some thermostats.

Fit Bit

This is a great gift if the Dad you are buying for is into fitness.  Fit Bit’s are great for tracking activity and sleep too.  This particular model has all the bells and whistles and is also equipped with a heart rate monitor.

Drone

The boys and I bought Big Daddy a drone for Christmas and I think it was the highlight of everyone’s day.  He had a great time playing with it himself but also teaching the boys how to fly it and land it.  They were all taking turns trying to land it on the bookshelves in the living room and then on the roof outside.  It was definitely a last minute gift that turned into one of his favorite things.

Bear Claws

If the Dad in your life likes to grill or use the smoker you know that getting a big, hot piece of meat into a pan can be tricky.  These are the perfect tool to move meat off the grill or out of the smoker but you can also use them to pull the meat apart too.  Talk about making pulled pork in just a few minutes.  Plus they are an absolute steal at $12!

Lighted Knit X-Cap

I like this hat.  I am not sure why but I just think that there is some Dad out there who would see this and be like BEST GIFT EVER!  For the night runner in your life or just the Dad who likes to tinker with things.  I am sure that any guy could put this to good use.

Socks

Socks are kind of becoming the new man’s accessory.  Guys are really starting to spend as much time picking their socks as they do picking a tie.  Fleurty Girl was posting some new socks last week on Facebook and they caught my eye.  Socks are a way that a man can really show off his personal style.  These are fun and New Orleans themed!

Dress Shirts

 

These are Big Daddy’s favorite dress shirts.  Over the years I have bought him A LOT of dress shirts and they always seem to look worn sooner than later.  I have found, just like with a lot of things, that a higher priced quality product is better and saves me money in the long run.  These are some of the softest shirts and they hold up really well to cleaning.  Also, I love all of the traditional patterns they have and there are a ton of options.  Right now if you purchase 3 shirts they are 25% off.

Drivers

I bought Big Daddy his first pair of drivers and he fell in love with them immediately.   They are a great cross between a dress shoe and a tennis shoe meaning they are great for walking but also look classic.  Although they aren’t dressy enough to go with a suit they do work for him on casual work days.  They pair well with shorts, chinos or jeans.  Also, think color!  Just because it’s a man doesn’t mean they can’t wear a colored shoe.  Blue is my personal favorite!

 

Enjoy picking out something fun for the Dad in your life.  This is a great weekend to be relaxed and enjoy time with the special people in your life.  Take some pressure off and don’t worry about getting the most perfect gift.  Just worry about getting the something that will be special to them!

 

XO, Tippy

 

 

 

 

In: At Home · Tagged: dad, family, father's day, gift, june

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I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Every time Trial Reels come up in conversation wit Every time Trial Reels come up in conversation with business owners, creators, and brands I notice the same thing.

Nobody is using them.

Instagram rolled this out quietly at the end of 2024 and most people either don’t know they exist or aren’t sure what to do with them. So let’s fix that.

Trial Reels are one of the only ways Instagram lets you get your content in front of people who don’t follow you yet. They show your reels to non followers through the explore page and reels feed. That is new eyes, new followers, and new potential clients — without paid ads.

Here is what you need to know:

-Trial Reels are only available to professional accounts and some creator accounts
-They gain traction for 24 hours — after that views stop
-You can run a trial at the same time you post to your feed
-They are not just for new content, repurpose your best performing reels

I have used them consistently and have seen my follower count grow because of it. The content that performs best is funny, engaging, or tied to trending audio. Stay away from talking head content unless it stops someone in the first second.

This is a feature worth adding to your strategy right now.

Save this and post your first Trial Reel this week.
Follow me for more digital strategy tips every Tuesday.

That is what I am here for.
June 1st the beginning of Pride month and I want y June 1st the beginning of Pride month and I want you to remember that it’s important because everyone deserves a place and to be their true selves without fear of abandonment or harm. #pride
Friday thoughts. Coming back as a cat in my next l Friday thoughts. Coming back as a cat in my next life.
City Views. #pinkandgreen #nola #neworleans #sundr City Views. #pinkandgreen #nola #neworleans #sundryshop
Having your account in order is one of the most im Having your account in order is one of the most important parts of building a strong profile.

Think about it. Someone scrolls past your post, it stops them, they click your page. You have seconds to tell them who you are and whether they should follow you.

Step one is always a clean and concise bio. But that’s just the beginning.  Step two is your pinned posts.  Most people are either not using them or not using them strategically.
Here’s what your three pinned posts should be doing for you:

-Post 1 — Who you are and what you do
-Post 2 — What kind of content you create and what they can count on from you
-Post 3 — Your highest viewed content. Not your favorite. The one with the most views.

And before you stress about having three, Facebook only allows one pinned post. One strong post is all you need there.

Your pinned posts are prime real estate. They set the tone, build trust, and give someone every reason to hit follow.  Don’t leave that to chance.

Save this and go update your pinned posts today.
And if you want more branding tips every Tuesday... follow me. That’s what I’m here for.
She’s a resourceful queen…. With a glue gun. She’s a resourceful queen…. With a glue gun.
Literally just a girl. #girlworld #whorunstheworl Literally just a girl.  #girlworld #whorunstheworld
In southern tradition our “aunts” are usually not In southern tradition our “aunts” are usually not actually our family. A rite of passage in our adult lives in when your friend tells you they are pregnant and asks you what you want your Aunt name to be. I was going to be Aunt Tiffy but these girls had other plans and a lack of being able to say their f’s turned into me being Tippy. 

Today they graduated high school. It a monumental occasion for them and their parents. We are so proud of all of them and honored to have been able to know them from day one in the NICU. We can’t wait to see where life takes them and are as equally excited to see what an empty nest holds for our friends as well. What a blessing it is to have lifelong friendships.
Don't take this the wrong way. But I hate AI flie Don't take this the wrong way.  But I hate AI fliers.

They all look the same. Generic, flat, and with no real depth. More importantly they don't look anything like your brand. Someone should be able to see your flier and know immediately that it came from you. AI fliers are not doing that.

I get it. You are busy. You need something fast and you don't want flier design to take up your whole day. I am not going to tell you I hate something without giving you a way to do it better.

Canva can get you a branded, readable, properly sized flier in 30 minutes. Here is what most people are missing:

-Your flier should match your brand colors and fonts
-Font pairing matters — and script fonts are never all caps
-If it is hard to read it is not working
-Every platform has different size requirements and AI fliers are almost never optimized for them

I use AI every single day. Flier creation is just not the best use of it.

Swipe through and let me show you how to do it better.

Save this before you make your next flier.
A white top is an essential in your wardrobe each A white top is an essential in your wardrobe each season. These are my 4 favorite white tops I recently purchased from @target. Everything is linked on LTK and in my stories.

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