Even though it has been hotter than hades I’ve sti Even though it has been hotter than hades I’ve still managed to throw some fits.
If you ever thought I would be boring at a party, If you ever thought I would be boring at a party, you would be wrong.
When I look at someone’s Instagram page for the fi When I look at someone’s Instagram page for the first time I always go straight to the highlights.

And I see one of two things. Either there are no highlights at all or there are highlights that have no real strategy behind them. Random collections, no covers, content that has nothing to do with the brand.

Your highlights are one of the first things a new visitor sees when they land on your page. They are prime real estate and most people are leaving them empty or underutilized.

Here is what your highlights should be doing for you:

-Saving content you want to live on your page longer than 24 hours
-Telling a first time visitor exactly who you are and what you do
-Organized collections that make sense — new listings, services, events, try ons
-Branded covers that make your page look polished and intentional

Every industry is different. A real estate agent should be highlighting new listings and community content. A medical practice should highlight services and testimonials. A boutique should highlight new arrivals and in store events.

And once a year go through all of them. Remove what is outdated. Keep what still reflects your brand.
Your highlights should always represent where your brand is right now.

Save this and go audit your highlights this week.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
I’ve done the research and the results are the sam I’ve done the research and the results are the same. #documentary
My hobbies are getting dressed up and shaking my 🍑 My hobbies are getting dressed up and shaking my 🍑. In that order. #danceparty
Hot summer nights. Thank you for the beautiful eve Hot summer nights. Thank you for the beautiful evening @wigsbytiffani and @nuair_ac #gala #fancykings
5 reasons I think you need to hire @brittanyspreen 5 reasons I think you need to hire @brittanyspreen.hmua for your next glam 💄 👄 #mua #glam
Let me have a word with you…. Let me have a word with you….
Most people look at their Instagram insights. Not Most people look at their Instagram insights.
Not everyone knows what they are actually looking at.

I see it all the time when I sit down with clients. They know their numbers are there. They just are not sure what to do with them. So let’s fix that.

Your Instagram insights are broken down into two categories. Post insights show you how one specific piece of content performed. Account insights show you how your overall strategy is performing over time. Both matter and they answer different questions.

Here is what to pay attention to on every post:

-Views — your highest number, counts every time your content was seen including multiple views from the same account
-Reach — the number of unique accounts that saw your content, watch how much is coming from non followers
-Engagement — likes, comments, saves, and shares. Saves and shares are the most valuable
-Profile Visits — how many people were curious enough to go look at your page after seeing your content
-Follows — which posts are actually convincing people to stick around
-Audience Details — who is seeing your content and when they are most active

Here is the thing. High views with low engagement means your content is being seen but not connecting. High profile visits with low follows means something is off on your page. Go check your bio and your pinned posts.

Your insights are not just numbers. They are directions.
Save this and go pull up your insights right now.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
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At Home, Decorating, Entertaining, Fall, Food, Thanksgiving · November 21, 2020

My Favorite Thanksgiving Sides

My favorite Thanksgiving Sides - with We Five Kings

Last week someone asked me on Instagram if our family celebrated Thanksgiving since we seemed to skip straight from Halloween to Christmas. I wanted to answer with a joke but the truth is we aren’t celebrating this year and all I can think about is my favorite Thanksgiving sides I will be missing.

Our typical Thanksgiving since I can remember has been held at my Mom’s house. We always have way too many Thanksgiving sides, my Dad gets frustrated with carving the turkey and someone burns the rolls. My kids usually ask for a scoop of everything and then end up eating pie. It’s a little crazy and crowded in my parents kitchen but it is a day I enjoy immensely.

We made the decision as a family not to celebrate together this year because of the pandemic and the cases rising in our area. I know we are all trying to do what is best but in a year marked by everything being cancelled I have to admit, I am a little sad. 2020 will be the year of blank space in a long line of traditions and while there is so much to be grateful for and hopeful for I am struggling.

Our immediate family (Justin, me, Peyton, Paxton and Porter) will be celebrating at home. We have decided not to do a traditional Thanksgiving dinner but instead make a new tradition. We are going to be doing fun appetizers, everyone gets to pick a type of pie and there will be root beer for the kids and beer for the adults. Plus there will be lots of football. However I wanted to share some of my favorite Thanksgiving sides with you.

My Mac and Cheese

I get asked for my recipe a lot and until recently I never wrote it down. I just knew how it was supposed to look. I finally made an actual recipe although I still don’t personally follow it when I am making Mac and Cheese.

Ingredients

  • Box of Elbow Macaroni
  • Stick of butter
  • 8 tbsp flour
  • 6 cups of milk
  • 8 oz cream cheese
  • 2 8oz medium yellow cheddar
  • 2 8oz sharp white cheddar
  • 1 cup parmesan
  • Salt and Pepper to taste

Directions

Cook Macaroni al dente and preheat the oven to 350 degrees. In a pot melt butter, add flour and cook over medium heat for 5 minutes. Make sure that you are stirring the flour and butter constantly or it will burn. Add milk and whisk together. When the milk is warmed through, you want to get it right before it starts to bubble, add cream cheese and allow to incorporate thoroughly. Add cheddar cheese a little at a time allow it to fully melt and incorporate each time. When you are done with the cheddar add your parmesan, noodles and mix. Pour into a baking dish and bake for 30 minutes.

Spicy Whipped Sweet Potatoes

I joined a cooking group on Facebook a few years ago and it forever changed how I make sweet potatoes. Roasting the potatoes in the oven is the hack I never knew I needed.

Ingredients

  • 4 to 5 large sweet potatoes
  • Maple Syrup
  • 1/2 to 1 Stick of Butter
  • 1/4 tsp or 1/2 tsp Cayenne Pepper
  • Cinnamon

Direction

Preheat oven to 400 degrees. Place sweet potatoes on a baking sheet and roast for 1 hour. Depending on how big your potatoes are you may need more time. I like to see the peel start to pull away from the meat of the potato and I know they are done. When finished roasting I add to mixing bowl. Add butter and maple syrup to taste and whip for 2 to 3 minutes with a stand or handheld mixer. Add a touch of cinnamon and the cayenne and serve hot!

No matter how your Thanksgiving looks this year I hope your family can be together in some way and stay safe and healthy.

XO,

Tiffany

Looking for more Thanksgiving Inspo? This is a great article on 50 more sides you can make!

If you are just ready to head to Christmas check out the Holiday Guide!

In: At Home, Decorating, Entertaining, Fall, Food, Thanksgiving · Tagged: fall holiday, thanksgiving, thanksgiving dinner, Thanksgiving holiday, thanksgiving meal

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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Even though it has been hotter than hades I’ve sti Even though it has been hotter than hades I’ve still managed to throw some fits.
If you ever thought I would be boring at a party, If you ever thought I would be boring at a party, you would be wrong.
When I look at someone’s Instagram page for the fi When I look at someone’s Instagram page for the first time I always go straight to the highlights.

And I see one of two things. Either there are no highlights at all or there are highlights that have no real strategy behind them. Random collections, no covers, content that has nothing to do with the brand.

Your highlights are one of the first things a new visitor sees when they land on your page. They are prime real estate and most people are leaving them empty or underutilized.

Here is what your highlights should be doing for you:

-Saving content you want to live on your page longer than 24 hours
-Telling a first time visitor exactly who you are and what you do
-Organized collections that make sense — new listings, services, events, try ons
-Branded covers that make your page look polished and intentional

Every industry is different. A real estate agent should be highlighting new listings and community content. A medical practice should highlight services and testimonials. A boutique should highlight new arrivals and in store events.

And once a year go through all of them. Remove what is outdated. Keep what still reflects your brand.
Your highlights should always represent where your brand is right now.

Save this and go audit your highlights this week.
Follow for more digital strategy tips every Tuesday.
That is what I am here for.
I’ve done the research and the results are the sam I’ve done the research and the results are the same. #documentary
My hobbies are getting dressed up and shaking my 🍑 My hobbies are getting dressed up and shaking my 🍑. In that order. #danceparty
Hot summer nights. Thank you for the beautiful eve Hot summer nights. Thank you for the beautiful evening @wigsbytiffani and @nuair_ac #gala #fancykings
5 reasons I think you need to hire @brittanyspreen 5 reasons I think you need to hire @brittanyspreen.hmua for your next glam 💄 👄 #mua #glam
Let me have a word with you…. Let me have a word with you….
Most people look at their Instagram insights. Not Most people look at their Instagram insights.
Not everyone knows what they are actually looking at.

I see it all the time when I sit down with clients. They know their numbers are there. They just are not sure what to do with them. So let’s fix that.

Your Instagram insights are broken down into two categories. Post insights show you how one specific piece of content performed. Account insights show you how your overall strategy is performing over time. Both matter and they answer different questions.

Here is what to pay attention to on every post:

-Views — your highest number, counts every time your content was seen including multiple views from the same account
-Reach — the number of unique accounts that saw your content, watch how much is coming from non followers
-Engagement — likes, comments, saves, and shares. Saves and shares are the most valuable
-Profile Visits — how many people were curious enough to go look at your page after seeing your content
-Follows — which posts are actually convincing people to stick around
-Audience Details — who is seeing your content and when they are most active

Here is the thing. High views with low engagement means your content is being seen but not connecting. High profile visits with low follows means something is off on your page. Go check your bio and your pinned posts.

Your insights are not just numbers. They are directions.
Save this and go pull up your insights right now.

Follow for more digital strategy tips every Tuesday.

That is what I am here for.
It took me months to work my way up to leg pressin It took me months to work my way up to leg pressing 160 pounds.

In the last four weeks, I dropped back to 100.

That sounds discouraging until you know the whole story.

I took two weeks completely off while we were on vacation. Then I spent another two weeks barely making it to the gym because life got busy and my knee needed a break.

Old me would have looked at that number and thought I was starting over.

Now I know better.

Progress isn’t a straight line. It’s full of vacations, injuries, busy seasons, family commitments, work deadlines, and days when your body simply needs rest.

The strongest people I know aren’t the ones who never lose momentum. They’re the ones who keep coming back.

So if you’ve ever looked at someone else’s progress and wondered why yours feels so slow, remember this: you’re only seeing a snapshot. You’re not seeing the months of consistency, the setbacks, the plateaus, or the days they had to start lighter than they wanted to.

Fitness isn’t something I’m trying to “finish.” It’s a lifelong relationship with my body. Some seasons I’ll be stronger. Some seasons I’ll simply be showing up.

Both count.

I know I’ll get back to 160.

And when I do, it’ll be because I kept going—not because I never took a break.

If you’re in a season where it feels like you’ve taken a step backward, give yourself some grace. Your journey isn’t over. It’s just another chapter.

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