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In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
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Fashion, Style · March 13, 2019

Olive Drab for Spring

I found a new boutique on Instagram and was able to stop in a few weeks ago. Dolce Boutique on Metairie Road is cute and fun and if you are in the area it’s a quick hop off of I-10 at the Metairie Road exit.

When I was there I found the cutest BB Dakota jumpsuit. BB Dakota has to be one of my personal favorite splurge brands. I don’t often spend $80 on a jumpsuit but there knits last a long time and always look great on me.

Olive is a springtime staple for me. I love using it as a neutral and it pairs well with colors like blush, navy, lavender, melon, denim and more. I really used to feel like olive wasn’t a bright enough color for me but over the last few years I have really gown to love it. When you are looking for that perfect spring neutral it can be the perfect fit for an outfit.

This jumpsuit isn’t available online but here a few that are… {This post contains affiliate links.}

  • Olive Flight Suit
  • Lulu’s Faux Wrap
  • Short Sleeve Cropped Jumpsuit

I put my denim jacket on with the jumpsuit but I have also tried it on with my blush oversized blazer and a cardigan. This is a great wear now, wear later piece too as this color will be great all the way through the fall.

XO,

Tippy

In: Fashion, Style · Tagged: Dolce Boutique, jumpsuit, local finds, Metairie Road, neutral, olive, olive drab

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About Me
I'm Tiffany. Although some of my favorite people call me Tippy. My favorite color is pattern. Seriously, I've never met a pattern I didn't like. My style is as bold as my personality and you should never trust my hair color. I am all about size inclusive style on a Nordstrom Sale budget.
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The good lighting. . . Dress @paisleyboutique Ea The good lighting. 
.
.
Dress @paisleyboutique 
Earrings @lechicmiami 
Hair @alexisb_grayandgrahamsalon
Sunset colors loading for the one and only @thekat Sunset colors loading for the one and only @thekatparker 49th birthday. #bendandsnap
You can’t be messy and not end up in the mess. #ap You can’t be messy and not end up in the mess. #aproverb
Things I want to wear this fall. In no particular Things I want to wear this fall. In no particular order.
In early 2024 I rebranded from We Five Kings to Ti In early 2024 I rebranded from We Five Kings to Tiffany King Creative.

I knew I wanted to shift toward fashion and personal branding but I was not sure how to make that change without losing what I had already built. So I kept creating and sat with it for a while.

In June 2025 I made the move. I added one digital marketing post per week. One post. Same cadence. Just a new direction layered in.

The engagement on those posts was lower. It was noticeable and honestly it was uncomfortable. But I had made a commitment to give it time and I kept going.

Here is what I want you to know about making a content shift.

There will be a dip. That is not a sign to stop. That is just the algorithm and your audience catching up to where you are going. You have to decide before you start how long you are going to commit to the change. Because if you abandon the plan after one week because the numbers scared you, you will never know what was on the other side.

What was on the other side for me was people using my content in their businesses. Followers coming in specifically because of the digital marketing posts. Real feedback from real people telling me it was helping them.

And the newsletters. Shifting my newsletters to match the digital focus has been the biggest benefit of the entire change. Getting that content straight into someone’s inbox is a different kind of connection than a post in a feed.

Create content that is consistent with what is actually happening in your life and your business. Your community will shift and grow with you.

But only if you give them something real to find.

Save this for the next time you are afraid to make a change.

Follow for more digital strategy tips every Tuesday.
That is what I am here for.
@synskinaesthetics keeps me looking like I don’t n @synskinaesthetics keeps me looking like I don’t need Botox.
G’s move in silence like lasagne. G’s move in silence like lasagne.
Content fatigue? No worries. I have ideas 💡 Content fatigue?  No worries. I have ideas 💡
We made it thru the summer. Now let’s get lunch. We made it thru the summer. Now let’s get lunch.
Summer boys are my favorite but god am I glad they Summer boys are my favorite but god am I glad they are going back to school. There have consistently been between 5 and 7 kids here all summer (I only have three for reference). My bank account can no longer afford the grocery bill. Back to school you all go.

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